- Bangalore Data Provider To Search Engines, Other Companies Moves To NYC
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 2, 2019
Synup helps companies get their information online through API feeds and trigger ...
- GasBuddy Finds Personalization Puts Gears In Drive
The MediaPost Cases, Nina Lentini - Thursday, June 27, 2019
GasBuddy's Car Profile feature allows for the inference of tank size a ...
- FCC Should 'Stamp Out' Sale Of Location Data, Watchdogs Say
Digital News Daily, Wendy Davis - Friday, June 14, 2019
"The sharing of real-time location data of potentially all wireless customers serv ...
- Marketers Want Alternatives To Amazon, Facebook, Google
Performance Marketing Insider, Laurie Sullivan - Monday, June 17, 2019
Amazon, Facebook and Google will account for 43% of the $129.34 billi ...
- First-Party Data: Big Brother vs Big Value
Show Daily, Nina Lentini - Monday, June 10, 2019
If/when users pay for gas with the app, all the data go ...
- Ubermedia Launches Vista AI, Helps Understand Client Behavior
Digital News Daily, Gavin O'Malley - Thursday, June 6, 2019
Still in beta, the new service ties into UberMedia's broader efforts ...
- Consumers Noticing More Ads Referencing Location Tracking
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 6, 2019
Consumers may be willing to give up privacy for convenience in app ...
- Foursquare To Buy Placed From Snap Inc.
Digital News Daily, Gavin O'Malley - Friday, May 31, 2019
Foursquare has agreed to buy rival Placed from Snap Inc. and pla ...
- GDPR Impact: Global App Audiences Grow Nearly 17% Y-O-Y
Mobile Insider, Gavin O'Malley - Thursday, May 23, 2019
While marketers trimmed customer lists to meet new regulatory requirements for "traditiona ...
- Why Can't Panera Find David Mihalek?
Show Daily: Videos, Staff Writers - Thursday, May 23, 2019
The SVP of Digital Strategy & Innovative Solutions at Universal McCann sa ...
- AT&T, T-Mobile And Verizon Confirm They No Longer Sell Location Data
Digital News Daily, Wendy Davis - Thursday, May 16, 2019
AT&T, T-Mobile and Verizon said they stopped selling data to aggregators ...
- Partnership Improves Media Planning, Foot Traffic Measurement For DOOH, OOH Campaigns
Digital News Daily, Laurie Sullivan - Wednesday, May 15, 2019
Location-based company Ubimo is partnering with Kinetic U.S., a digital out-of-home advertisi ...
- NAI Bans Behavioral Targeting Of Users Under 16
Digital News Daily, Wendy Davis - Tuesday, May 14, 2019
The group's new privacy code will also require members to obtain consumer ...
- Twitter Says It Accidentally Disclosed Geolocation Data To Ad Company
Digital News Daily, Wendy Davis - Tuesday, May 14, 2019
"We had intended to remove location data from the fields sent ...
- FCC's Rosenworcel Presses Carriers On Location Privacy
Digital News Daily, Wendy Davis - Wednesday, May 1, 2019
"Real-time location information is sensitive data deserving the highest level of priva ...
- Google To Let Users Delete Mobile Auto-Tracking Data
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 1, 2019
Users can choose to delete the data after either three or ...
- Domino's Adds Pizza Order Location Tracking
Connected Thinking, Chuck Martin - Monday, April 29, 2019
Domino's is testing GPS driver tracking in 27 corporate-owned stores throughout Phoe ...
- Google Apps And Utilities: Merkle's Search Campaign Alternatives
Performance Marketing Insider, Laurie Sullivan - Thursday, April 25, 2019
It appears that internet utilities will take search into the future, wheth ...
- Factual Launches Location-Based Measurement Intelligence Solution
Digital News Daily, Alex Weprin - Friday, April 19, 2019
The company is trying to connect ads that consumers see through programmat ...
- Only 4% Of 73,000 Business Locations Ready For Voice Search
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 9, 2019
Businesses are not ready for their customers to use voice search, most ...
- Grindr Prevails In Battle Over Online Harassment
PolicyBlog, Wendy Davis - Thursday, March 28, 2019
Dating app Grindr isn't responsible for activity by its users, a feder ...
- Facebook, Google And Apple Seek Dismissal Of Lawsuit Over Location Tracking
Digital News Daily, Wendy Davis - Wednesday, March 27, 2019
"Apple never represented that it could prevent Facebook from collecting location da ...
- How McDonald's Acquisition Of Dynamic Yield Changes Recommendations
Performance Marketing Insider, Laurie Sullivan - Thursday, March 28, 2019
The technology will run in McDonald's outdoor digital drive-through menu displays a ...
- Is In-App Advertising Safer For Brands?
Digital News Daily, Laurie Sullivan - Monday, March 25, 2019
Pervasive device IDs and the ability to segment based on location crea ...
- Data Verification Company Picks Havas Industry Veteran For Americas President
Digital News Daily, Laurie Sullivan - Thursday, March 21, 2019
Warren Zenna, an industry veteran and former head of mobile for Hava ...
- USIM Stumbles Upon Single-Source Solution For Measuring Retail Traffic, Redefines Trading Zones
MediaDailyNews, Joe Mandese - Thursday, March 21, 2019
USIM has developed a new proprietary method that enables retail marketers ...
- Sen. Wyden Slams Carriers Over 'Atrocious' Privacy Lapses
Digital News Daily, Wendy Davis - Wednesday, March 13, 2019
"We have established that there is a clear, ongoing pattern of misu ...
- Sen. Hawley Blasts Tech Companies Over Privacy Violations
Digital News Daily, Wendy Davis - Monday, March 11, 2019
"Any robust definition of consumer welfare must acknowledge that these companies ha ...
- Auto Industry Forecast To Spend $11B On Local Advertising in 2019
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 6, 2019
Research released Wednesday shows automotive industry marketers remain one of the bigge ...
- Adobe Adds In-App Messaging And A Location Service
Email Marketing Daily, Ray Schultz - Tuesday, March 5, 2019
Both contextual applications can help drive transactional and promotional emails, Adobe s ...