- Infiniti Takes Different Approach To Luxury
Drive Time, Tanya Gazdik - Monday, September 23, 2019
Affluent people now show their status more often through experiences instead ...
- Automakers Increase TV Spending Prior To Labor Day
Marketing Daily, Tanya Gazdik - Monday, September 2, 2019
Digital advertising has become a growing part of auto companies' media plan ...
- Michael Zivyak Named President, Group Publisher 'Modern Luxury Scottsdale'
Publishers Daily, Sara Guaglione - Wednesday, July 3, 2019
Zivyak will oversee all local content in the Southwest luxury market, includi ...
- LVMH Calls EMEA Media Review
Around the Net In MAD London, Sean Hargrave - Tuesday, July 2, 2019
Luxury goods company LVMH is calling a review of its EMEA med ...
- Brands Must Rethink Luxury And Millennials, And Activism Too
London Blog, Sean Hargrave - Tuesday, July 2, 2019
Comscore offers surprises on luxury customers, and reveals that the public do ...
- Airbnb Goes Seriously Upscale With Luxury Division
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 26, 2019
Airbnb has unveiled a service called Luxe featuring more than 2,000 high-e ...
- Cadillac Reveals First-Ever CT4-V and CT5-V
Marketing Daily, Tanya Gazdik - Sunday, June 2, 2019
The vehicles represent Cadillac's realigned sedan portfolio, characterized by new proportions, innovati ...
- Acura Brings Potential Buyers Inside For A Look At Luxury
The MediaPost Cases, Nina Lentini - Tuesday, May 21, 2019
The frictionless AR experience allowed the target to "sit" inside the RD ...
- 4As Case Study: Audi's Effort To Move The Needle In The U.S.
MAD, Larissa Faw - Wednesday, March 27, 2019
Audi has had a pretty rocky history in the U.S., admitted Lor ...
- Forrester: Why Brick-And-Mortar Is Failing Luxury
Marketing Daily, Sarah Mahoney - Sunday, February 24, 2019
High-end department stores continue to lose relevance and market share, replaced ...
- Cadillac Showcases SUV Portfolio In 'Rise Above' At Oscars
Marketing Daily, Tanya Gazdik - Friday, February 22, 2019
Spots feature music of Childish Gambino, "at the forefront of cultural conversati ...
- 2019 Affluent Outlook: What A Difference A Year Makes
Marketing Insider, Michael Baer - Friday, February 15, 2019
Overall, economic storm clouds appeared in late Q4 '18 and clearly provid ...
- Lincoln Debuts Grammy's Spot Featuring Serena Williams
Marketing Daily, Tanya Gazdik - Friday, February 8, 2019
The 60-second ad, "Sanctuary," shows the tennis icon and new mom relaxi ...
- The Yin-Yang Of Luxury As Marketing Opportunity
Marketing Insider, Michael Baer - Monday, February 11, 2019
Luxury is a feeling, but many consumers have mixed emotions of enjoyme ...
- Ritz-Carlton Yacht Collection To Offer Luxury Voyages
Marketing Daily, Tanya Gazdik - Thursday, February 7, 2019
The website allows visitors to sign up for a digital brochure wi ...
- BMW Celebrates Diversity To Showcase Sporty X2 Model
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The LGBTQ community, possessing a bold and rebellious mindset to live li ...
- How To Connect With The New Luxe Consumer
Marketing Insider, Jon Hall - Monday, December 10, 2018
These consumers are the tastemakers for the tastemakers, ahead of the trend ...
- Luxury Retailer Artemest Intros AR Shopping App
AI & IoT Daily, Chuck Martin - Monday, October 22, 2018
The AR tool allows users to preview objects in their home, wi ...
- Laura Eckstein Jones Named 'Angeleno' EIC
Publishers Daily, Sara Guaglione - Friday, August 31, 2018
Eckstein Jones has worked at Modern Luxury since 2013, across the 'Angeleno ...
- Diane Von Furstenberg Ascribes Revenue Boost To Personalization
Email Marketing Daily, Ray Schultz - Friday, August 24, 2018
Luxury fashion retailer Diane von Furstenberg can now send basket reminders a ...
- Threads Raises $20M To Market Luxe Goods Via Messaging Apps
Digital News Daily, Gavin O'Malley - Friday, August 17, 2018
With the new funding, the company will expand its workforce from ...
- Dems And GOPers Share A Love Of Luxury Goods
Around the Net in Email, Ray Schultz - Thursday, July 26, 2018
Republicans and Democrats both like luxury goods. But they like them f ...
- Amazon Faces New Suit Over Search Engine
Digital News Daily, Wendy Davis - Tuesday, July 10, 2018
Amazon is being sued by luxury bedding company The Comphy for alleged ...
- Millennials Are Becoming Luxury Consumers, And They're Blocking Ads
Around the Net In MAD London, Sean Hargrave - Tuesday, July 10, 2018
Against a widely accepted prediction that by the middle of the ne ...
- Volvo Study Reveals Shifts In Perception Of Luxury
Marketing Daily, Tanya Gazdik - Friday, June 29, 2018
While extravagance, brand name and price were previously thought of as k ...
- Catch New York Wins Eau Palm Beach Resort & Spa Media/Digital AOR
Accounts on the Move, Steve McClellan - Wednesday, June 13, 2018
Ad shop Catch New York has been selected as the new med ...
- Croughton Tapped As New EIC, 'Robb Report'
Publishers Daily, Melynda Fuller - Wednesday, June 6, 2018
Croughton counts 20+ years of experience as an award-winning journalism and edito ...
- 'Modern Luxury' Ups Lynn Scotti To Group Publisher, NY Region
Publishers Daily, Sara Guaglione - Wednesday, May 23, 2018
Scotti will oversee all of the lifestyle publisher's titles in New Yor ...
- The Mood of the Global Affluent
Research Brief, Jack Loechner - Monday, May 21, 2018
This past year saw an increase in the percentage of affluent househol ...
- NatGeo, 'WSJ, Launch Luxe Business Travel Mag 'Far & Away'
Publishing Insider, Melynda Fuller - Friday, May 18, 2018
Slated to publish twice this year - issue two appears in t ...