- Lexus, Metro Golf Assn. Shoot For Par In Northeast
Marketing Daily, Karl Greenberg - Tuesday, June 24, 2014
The effort, "Lexus Perfect Drive," with an assist from WFAN-AM/FM personality Cra ...
- The CEO of That Agency Which Won All Those Lions For Harvey Nichols Thinks London Is Way More Awesome Than New York
Mediapsssst, Richard Whitman - Tuesday, June 24, 2014
Hey, New Yorkers -- there's a dude across the pond who thin ...
- Chase Sapphire Preferred Serves Up 'Taste America'
Marketing Daily, Karl Greenberg - Monday, June 23, 2014
The program, for which Chase Sapphire Preferred Visa Signature cardmembers get per ...
- Audi A8 Headlamp 'LED' Lights Up World Cup Scores
Marketing Daily, Karl Greenberg - Wednesday, June 18, 2014
The company said soccer match scores, including this week's USA-versus-Ghana win, wi ...
- TNT, Mono Anchor 'The Last Ship' In Grand Central Station
MAD, Larissa Faw - Tuesday, June 17, 2014
In the campaign to promote the series TNT and Mono have creat ...
- Ogilvy's Matt Dowshen Jumps To Partners + Napier
MAD, Larissa Faw - Tuesday, June 17, 2014
The move reunites Dowshen, who will serve as managing director at t ...
- Avengers Land In Times Square With Marvel Exhibition
Marketing Daily, Karl Greenberg - Monday, June 16, 2014
Erik Muendel, CEO and CCO of Brightline (which has done work f ...
- NY Lottery Predicts The Future
Marketing Daily, Aaron Baar - Saturday, June 14, 2014
The New York Lottery is targeting Millennials with a campaign that posi ...
- Jeff Koons Dresses Up H&M
Marketing Daily, Sarah Mahoney - Thursday, June 12, 2014
It's featuring a "Balloon Dog" leather handbag designed by the American arti ...
- Razorfish Hires Natalie Lam To Oversee NY Creative
MAD, Steve McClellan - Monday, June 9, 2014
In her new role, Lam will be responsible for leading Razorfish N ...
- Publicis Groupe, SMG, P&G, Dove and Cramer-Krasselt Take Top Effie Honors
MAD, Larissa Faw - Monday, June 9, 2014
This year marks the first time that a media agency has topp ...
- Samsung Targets The Kitchen In New Campaign
Marketing Daily, Aaron Baar - Tuesday, June 10, 2014
The television ads will be supported by print ads featuring Samsung's dishwasher ...
- Hyundai Keeps Foot In Futbol With FIFA Campaign
Marketing Daily, Karl Greenberg - Wednesday, June 4, 2014
The effort, touting the 2015 Sonata unveiled at the New York Internation ...
- JWT Raids DDB For Top Creative Executive
MAD, Steve McClellan - Tuesday, June 3, 2014
Matt Eastwood is joining the WPP shop in mid-July as Global Chi ...
- EyeReturn Marketing Opens Offices In Chicago, LA, NY
Real-Time Daily, Tyler Loechner - Monday, June 2, 2014
EyeReturn Marketing, an ad server and demand-side platform (DSP), on Monday announc ...
- NYC To Collect Tax On Times Square Billboard Ads
MediaDailyNews, Erik Sass - Tuesday, May 27, 2014
New York City is dusting off an old tax law and applyi ...
- This Agency Takes 45 Days to Send A Tweet!
Mediapsssst, Richard Whitman - Tuesday, May 27, 2014
According to Business Insider, New York-Based Huge is the slowest social med ...
- BBDO NY, Marvel Promote Diversity With New Comic Book
MAD, Steve McClellan - Friday, May 23, 2014
The new comic book "Heroes Welcome," starring The Avengers and a you ...
- Annapolis Amplifies Impact Through Partnerships
Marketing Daily, Karlene Lukovitz - Monday, May 26, 2014
That's the thinking behind a notable new partnership initiative spearheaded by t ...
- Sapporo Launches First U.S. TV Campaign
Marketing Daily, Tanya Gazdik - Friday, May 23, 2014
Sapporo beer is launching a $2 million integrated campaign which includes t ...
- Fruit Vines Bites Launch Uses TV, Mobile Tour, Social
Marketing Daily, Karlene Lukovitz - Wednesday, May 21, 2014
The campaign also includes a mobile sampling tour, in partnership with C ...
- Samsung Has No Trouble With The Curve
Marketing Daily, Aaron Baar - Tuesday, May 20, 2014
"Most consumers think, 'I'm good with what I have,'" Peggy Ang, vi ...
- Vote For PornHub's Next Creative Director
Mediapsssst, Richard Whitman - Tuesday, May 20, 2014
The company has whittled 3,000 submissions down to 15 finalists and y ...
- Publicis Groupe Joins NYC Media Lab
MAD, Larissa Faw - Sunday, May 18, 2014
Publicis Groupe is the first agency holding company and ninth corporate memb ...
- Summarizing A Now More Controversial Study of NYT's Digital Challenges
Around the Net in Video, P.J. Bednarski - Friday, May 16, 2014
With the ouster of The Times' executive editor Jill Abramson, there's n ...
- Y&R Taps Jon Bird To Lead And Expand Shopper Unit Labstore
MAD, Steve McClellan - Wednesday, May 7, 2014
Bird co-founded the agency's retail marketing agency IdeaWorks in Australia and N ...
- MediaCom Poaches OMG's Jon Gittings For Global Biz Dev Role
MAD, Steve McClellan - Tuesday, May 6, 2014
WPP's MediaCom has named Jon Gittings to the newly created post ...
- MEC Taps Shenan Reed For Lead NA Digital Role
MAD, Steve McClellan - Friday, May 2, 2014
MEC has appointed Shenan Reed to the post of president, digital, Nor ...
- 4As Launches Effort To Alleviate NYC Hunger
MAD, Steve McClellan - Friday, May 2, 2014
The initiative is being led by the organization's ADvocates task force compris ...
- Bauer Drives Chrysler 200 In Fox's '24: Live Another Day'
Marketing Daily, Karl Greenberg - Friday, May 2, 2014
Chrysler will do in-show integration; media exclusivity in key episodes; season-long placeme ...