Tag results for "personalization"
- PostcardMania Offers Triggered Direct MailThe service, which can be used with over 238 CRMs and marketi ...
- Consumers Making More Informed Purchase Decisions Based On Improved Information In Ads: StudySome 68% of consumers believe they are better equipped to make inform ...
- Rothenberg Talks IAB ALM 2020, White House Visits, Gets Personal With Customer ExperienceThe IAB ALM 2020 Leadership Summit focuses on what Rothenberg calls T ...
- Merkle Data Shows Relevance Critically Important In 2020About 54% of marketing execs surveyed said ads relevant to their li ...
- How And Why To Use Hyper-PersonalizationImprovements in marketing technology are fueling the growth of hyper-personalization. Here a ...
- Push Monkey Adds Email Box To Web Capture PlatformConsumers who sign up for push notifications can now enter their ema ...
- NBCU's Yaccarino: 'The Future Is Personalization'At CES, NBCU ad chairman Linda Yaccarino also emphasized that expanded consum ...
- Three Imperatives For Winning With Personalization At ScaleWhile marketers are placing greater priority on better understanding consumer identity ...
- YouTube Stops Serving Personalized Ads On Children's Videos"YouTube now treats personal information from anyone watching children's content on t ...
- How Lids Toned Up Its PersonalizationSports brand Lids has improved its personalization with the help of AgilOn ...
- Consumers Will Share Data For Retail Benefits: StudyBut there are limits, and people demand that their personally identifiable informati ...
- Bing Query Disinformation: Digging Deeper Into Stanford's ResearchFor me, the study presented several unanswered questions. I wondered how personalizati ...
- Personalization Rising: Retailers Line Up Their 2020 Email GoalsRetail brands want to increase their personalized emails from 10% to 30 ...
- Acquia Unveils Personalization Training/Testing ProgramThe Acquia Lift Solutions Partner Program already has several digital agency partner ...
- Qubit Names Three New Vice PresidentsThe three executives are Tracey Ryan O'Connor, Julia Fearn and Robin Trick ...
- In Brands We Trust: Why Consumers Open MailsThe benchmark study shows open and click rates are down from la ...
- Predictions 2020: Search, Performance Marketing, Video, Programmatic, Data, AITo demystify future trends from search to programmatic and online video, "Sear ...
- Personalisation Is The Word Of The YearThe ANA has announced the marketing word of the year is "personalisation ...
- Is Personalisation A Step Too Far?Shouldn't there be a little more mystery, and segments? Won't reading emoti ...
- New Email Strategy Spikes Salvation Army DonationsTravis McCan, email strategist for The Salvation Army account, says DEG learn ...
- Personalization: Word Of The Year, Gone By 2025This week's news offered conflicting sentiments about personalization and how permanent ...
- Pandora Wants Listeners To Rock The MusicPandora's campaign spans tv, out-of-home, digital and experiential events like a live-stream ...
- Most Marketers To Give Up On Personalisation, Gartner PredictsGartner research predicts four in five marketers will give up on personalisati ...
- Uberflip Acquires SnapApp, Content Experience FirmThe purchase will provide Toronto-based Uberflip with a Boston presence and enhan ...
- The Great Targeting Paradox: People Like Personalization, But Don't Want To Be Tracked"Personalization" may now be the biggest buzzword in marketing, but it al ...
- Salvation Army Donations Spike Upon New Email StrategyTravis McCan, email strategist for The Salvation Army account, says DEG learn ...
- Most Firms Will Abandon Personalization By 2025: GartnerFacing cluttered inboxes, consumers will ignore personalized messages. Gartner finds 27% ...
- Q&A With Marcus Hotels CMO Erin LevzowWe're going to hear how Marcus Hotels gives its guests tours ...
- Mobivity Launches New Promotions Platform: Subway First To DeployThe new tool enables brands to track their marketing at all stag ...
- Adobe Personalizes Customer Experience, With Privacy At CoreAdobe has announced several improvements to its Experience Platform, including a w ...
