- Livefyre Acquires Storify, Integrates Into StreamHub Platform
Online Media Daily, Gavin O'Malley - Monday, September 9, 2013
Social media software provider Livefyre has acquired publishing services start-up Storify, t ...
- Trapit Unveils Content Marketing Platform
Real-Time Daily, Tyler Loechner - Tuesday, September 10, 2013
Trapit today announced the launch of a content marketing platform dubbed t ...
- GroupM Trading Desk Unveils Programmatic TV Audience Buying, Claims Xaxis TV First To 'Sync' Digital Campaigns With TV Ads
MediaDailyNews, Joe Mandese - Monday, September 9, 2013
GroupM's Xaxis unit, the largest of Madison Avenue's so-called trading desks, th ...
- The Programmatic Post: How Jeff Bezos Will Change The Newspaper
Real-Time Daily, Ben Plomion - Monday, September 9, 2013
What, specifically, will Bezos change at "The Washington Post?" What Bezos c ...
- No Cookies Means (Mostly) Blind Flying
Around the Net in Real-Time, Tyler Loechner - Friday, September 6, 2013
"Programmatic buyers on desktop have many reasons to like real-time bidding (RTB ...
- An Analytics Exec's Do's And Don'ts
Around the Net in Real-Time, Tyler Loechner - Friday, September 6, 2013
ClickZ today posted an article titled, "Real-Time Confessions From an Analytics Executive ...
- This Article Was Generated By A Machine
RTBlog, Joe Mandese and/or Persado - Friday, September 6, 2013
Check this out: you are about to read a story that w ...
- Amobee Acquires RTB Platform Gradient X
Mobile Marketing Daily, Steve Smith - Thursday, September 5, 2013
One of the oldest mobile marketing solutions providers, Amobee, buys one ...
- Reported Value Of August Marketing Tech M&A Activity $1.4 Bil.
Real-Time Daily, Tyler Loechner - Thursday, September 5, 2013
The August 2013 M&A and Investment Summary from Petsky Prunier revealed Marketi ...
- AdYapper Closes $1.2 Mil. Round Of Funding
Real-Time Daily, Tyler Loechner - Thursday, September 5, 2013
AdYapper, a real-time analytics provider, this morning announced the closing of ...
- First NFL Game Since Oreo Stamped 'Real-Time Marketing' - Who Will Try Tonight?
RTBlog, Tyler Loechner - Thursday, September 5, 2013
In case you've been living under a rock and didn't know, t ...
- What's A 'Data Scientist' Anyway? Real-Time With m6d's Claudia Perlich
RTBlog, Tyler Loechner - Wednesday, September 4, 2013
The term/position "data scientist" has become increasingly common, but it has sti ...
- Fantasy Football Grows Fan Base, Attracts Brand Marketers
Online Media Daily, Gavin O'Malley - Friday, August 30, 2013
This year, fantasy football is bigger than ever, and according to n ...
- Liau To Lead VivaKi's Second International AOD Hub
Real-Time Daily, Tyler Loechner - Tuesday, September 3, 2013
Publicis' VivaKi today announced the launch of a new "Activation Center" f ...
- Munich Marks The Spot: OpenX Launches German Operations, Names Velev Director
Real-Time Daily, Tyler Loechner - Tuesday, September 3, 2013
OpenX today announced the launch of its first office in Germany, locat ...
- Two Mobile Programmatic Platforms Merge
Real-Time Daily, Tyler Loechner - Friday, August 30, 2013
Adello, a European mobile programmatic platform, this week merged with HStreaming, ...
- The Summer Of 2013 At A Glance: The Programmatic Space
RTBlog, Tyler Loechner - Friday, August 30, 2013
Monday marks the unofficial end of summer, and even though the d ...
- Cognitive Networks Integrates Advertising Into LG's Smart TV Platform
MediaDailyNews, David Goetzl - Wednesday, August 28, 2013
Cognitive Networks, which has a system that can facilitate interactive advertising, h ...
- Watchdog Blasts NTIA's Mobile Privacy Initiative
Online Media Daily, Wendy Davis - Thursday, August 29, 2013
Advocacy group Center for Digital Democracy is calling on the Obama administrati ...
- NBC's 'Million Second Quiz' Show: Made For 2013, But Suggests Real-Time Isn't Ready For Prime Time
RTBlog, Tyler Loechner - Thursday, August 29, 2013
"The Million Second Quiz," NBC's new-age game show, is a little le ...
- OpenX Opens New Front In War On Bots: Puts Humans On The Line
Online Media Daily, Joe Mandese - Wednesday, August 28, 2013
In an effort to win the war on bots, online ad exchan ...
- 'Splicky' - A New Mobile DSP From Sponsormob And Jaduda
Real-Time Daily, Tyler Loechner - Wednesday, August 28, 2013
Mobile advertising company Sponsormob and mobile marketing company Jaduda today introduced Splick ...
- Real Media Group Launches 24/7 mStory To Connect Advertisers, Consumers Cross-Screen
Real-Time Daily, Tyler Loechner - Wednesday, August 28, 2013
Real Media Group has launched 24/7 mStory, a mobile offering meant ...
- Inaugural ANA Real-Time Marketing Conference Set For December 4
Real-Time Daily, Tyler Loechner - Friday, August 23, 2013
The Association of National Advertisers (ANA) has set a date and ti ...
- Real-Time With News Corp.'s Greg Clayman On The New Exchange
RTBlog, Tyler Loechner - Friday, August 23, 2013
I asked News Corp.'s Greg Clayman to explain the upside of t ...
- 'The Time Is Now' For DMPs: Adobe, [x+1], BlueKai, Aggregate Knowledge Pegged As 'Leaders'
Real-Time Daily, Tyler Loechner - Thursday, August 22, 2013
Forrester released a Wave report on data management platforms (DMPs) yesterday, whi ...
- How Publishers Can Thrive In The Age Of Real-time News and Social Media
Online Media Daily, Jordan Kretchmer - Wednesday, August 21, 2013
Newsrooms used to have lead times, but now a story can bre ...
- Something's Lurking Behind The Quintuple-Digit Figures That Make Us Ooh And Ahh
RTBlog, Tyler Loechner - Wednesday, August 21, 2013
The appearance of numerous programmatic ad tech companies on the Inc. 500|50 ...
- Scanbuy Licenses Microsoft Tag Technology
Online Media Daily, Laurie Sullivan - Monday, August 19, 2013
Scanbuy has entered into a long-term exclusive license agreement with Microsoft f ...
- John Breeman Joins Voltari As CFO
Real-Time Daily, Tyler Loechner - Monday, August 19, 2013
Voltari Corporation has today announced the hiring of John Breeman as chi ...