- WaPo's Arc Publishing Eyes $100M In Sales
Publishing Insider, - Tuesday, April 30, 2019
The software-as-a-service platform may grow into a $100 million business that wou ...
- Cision Pulls Out Of Email Business, Divests Assets For $49 Million
Email Marketing Daily, Ray Schultz - Thursday, January 24, 2019
Cision has sold its email assets and has acquired TrendKite, provider ...
- Study: Brands Are Turning Away From Gated Content And Web Forms
Email Insider, Ray Schultz - Wednesday, October 24, 2018
Too many firms still rely on forms and slow follow-up emails ...
- Campaign Monitor, Emma And Delivra Join Together Under One Brand
Email Marketing Daily, Ray Schultz - Thursday, June 21, 2018
The new Campaign Monitor brand will combine the services of three Sa ...
- Validity Acquires BriteVerify
Email Marketing Daily, Ray Schultz - Thursday, June 14, 2018
Validity has made its second purchase -- of the email verification platfo ...
- Telecom Systems Firm Drives Sales With Email
Email Marketing Daily, Ray Schultz - Tuesday, June 12, 2018
A B2B company used ZINFI's automation technology via NEC's Anytime Partner Port ...
- Convey Launches Email Tool For Sales Teams
Email Marketing Daily, Ray Schultz - Thursday, June 7, 2018
Conduct is a SaaS-based solution that provides pre-packaged email campaigns for agent ...
- Aptrinsic Adds Email Engagement For SaaS Marketers
Email Marketing Daily, Ray Schultz - Wednesday, February 7, 2018
A new tool from Aptrinsic facilitates the sending of personalized emails ...
- Customer Success 2.0: The New Growth Engine
Research Brief, Jack Loechner - Wednesday, February 7, 2018
In the mid-2000s, software-as-a-service (SaaS) vendors faced a major problem. They h ...
- Barracuda Networks Acquires PhishLine
Email Marketing Daily, Ray Schultz - Wednesday, January 3, 2018
Barracuda Networks has acquired PhishLine, its second acquisition in a few mon ...
- Datorama Launches SmartLenses, Marketing Intelligence Dashboard
Digital News Daily, Philip Rosenstein - Tuesday, July 25, 2017
Marketing intelligence firm Datorama announced on Tuesday the launch of Datorama SmartLense ...
- 3rd-Party Facebook Ad-Ops Developer Hits $1 Billion Run Rate
Digital News Daily, Laurie Sullivan - Friday, June 30, 2017
A unique feature of Smartly.io's hiring strategy is to employ salespeople w ...
- Impact Radius, LiveRamp Integrate Data To Enhance Cross-Channel Campaigns
Digital News Daily, Philip Rosenstein - Tuesday, June 27, 2017
Impact Radius, a digital advertising software-as-a-service platform, and LiveRamp on Tuesday announc ...
- Sigstr Launches ABM Functionality
Email Marketing Daily, Jess Nelson - Thursday, May 18, 2017
Sigstr, a company that personalizes email signatures dynamically, announced a new account-bas ...
- Get Out Of The Cloud: The Argument For Hybrid ESPs
The Email Edge, Ray Schultz - Wednesday, May 10, 2017
It's the hot new email marketing technology. Here's what it might ...
- BEC Scams Rise, Proofpoint Beefs Up Email Security
Email Marketing Daily, Jess Nelson - Friday, March 24, 2017
Business Email Compromise scams, or whale phishing, rose 45% in the la ...
- Analytics Platform Secures $9 Million In Series A Funding Round
Real-Time Daily, Philip Rosenstein - Wednesday, March 8, 2017
Pelion Venture Partners led a $9 million funding round for Conversion Logi ...
- SparkPost Launches Service For SaaS Industry
Email Marketing Daily, Jess Nelson - Wednesday, February 22, 2017
SparkPost, a cloud-based email delivery service, announced the release of a n ...
- The Potential For Real-Time Video Ad Insertion And VR
RTBlog, Tobi Elkin - Tuesday, January 17, 2017
What's the potential for real-time video ad insertion into live streams? A ...
- Rocket Fuel Restructures: Eliminates Nearly 100 Jobs, Or 11% Of Its Workforce
Real-Time Daily, Tobi Elkin - Monday, January 9, 2017
Rocket Fuel late Monday announced a restructuring that it says will enab ...
- Horizon Takes A Stake In Startup It Incubated
MAD, Larissa Faw - Wednesday, October 26, 2016
The startup is called Spotlight -- an SaaS venture created by t ...
- Rocket Fuel Reports Q3 Results, Names New CFO
Real-Time Daily, Tobi Elkin - Tuesday, October 25, 2016
Programmatic marketing platform Rocket Fuel Inc. reported third-quarter earnings late Tuesday, wi ...
- 4C Hires Anupam Gupta As CPO
Real-Time Daily, Philip Rosenstein - Wednesday, August 24, 2016
Data science and media technology company 4C announced Wednesday the appointment ...
- SourceKnowledge Releases New SaaS Platform For Programmatic Clients
Real-Time Daily, Philip Rosenstein - Thursday, August 11, 2016
SourceKnowledge announced Thursday the release of Engage, its new software-as-a-service (SaaS) platfor ...
- Sizmek Partners With Dailymotion Exchange And Enhances Mobile DSP
Real-Time Daily, Philip Rosenstein - Thursday, August 4, 2016
Sizmek today announced enhancements to StrikeAd, its mobile-first programmatic media solution f ...
- Agility Over Security? Gartner Predicts Future Of Marketing IT
Email Marketing Daily, Jess Nelson - Wednesday, February 24, 2016
Some 90% of marketing cloud platforms will still lack a fully integrat ...
- Operative Partners With Moat To Provide Publishers With Automated Inventory Management For Viewability
Around the Net in Real-Time, Tobi Elkin - Thursday, February 11, 2016
Operative Media, Inc., on Wednesday announced a partnership and integration with Sa ...
- GetResponse Builds Webinar Option Into SaaS Platform
Email Marketing Daily, Jess Nelson - Wednesday, January 13, 2016
GetResponse today announced that its email marketing software as a service (Saa ...
- MDC, Salesforce Invest In Pierry Software
MAD, Larissa Faw - Thursday, January 7, 2016
This investment will enable Pierry to grow its capabilities and consulting servic ...
- Tremor Video Partners With Moat To Offer Real-Time Viewability Measurement
Real-Time Daily, Felicia Greiff - Thursday, December 17, 2015
Viewability is the name of the game for Moat, the SaaS marketi ...