- White House To Review Oracle, ByteDance TikTok Proposal: Mnuchin
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 14, 2020
The Committee on Foreign Investment in the United States will review Oracle ...
- China Would Rather See TikTok Shutdown In U.S. Than Force Sale
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 11, 2020
Reuters reports that China would rather see the app shut down in t ...
- Amazon Inspires Consumers To Buy, Pinterest Not So Much
Performance Marketing Insider, Laurie Sullivan - Friday, September 11, 2020
Amidst growing interest in home, garden and DYI, lumber prices -- alwa ...
- Facebook Goes Back To Its Roots, Launches Campus College Network
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 10, 2020
Facebook announced Thursday the pilot of a new college-only section that giv ...
- How In-Store Visits Impact Online, Offline Purchase Cycle -- Even Now
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 10, 2020
Location ad company GroundTruth just released research on ecommerce conversion rates a ...
- Indiana-Born McPherson Took 'Risky Bets' On The Path To Become CMO At Invoca
Performance Marketing Insider, Laurie Sullivan - Thursday, September 10, 2020
McPherson's story is one of a small-town girl who pursued a care ...
- InMarket CEO Says NinthDecimal Acquisition Will Push Revenue To $100M, Improve Data-Driven Marketing
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 9, 2020
InMarket on Wednesday acquired assets from NinthDecimal, a pioneer in location-based attributi ...
- IAB Europe's Supply Path Optimization Guide Relies On Brands, Agencies, Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 9, 2020
A call to action for brands, agencies and publishers to adopt supp ...
- Outbrain, Taboola Call Off Merger, Citing Business Differences
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 10, 2020
Taboola and Outbrain have called off their planned merger, which was intend ...
- Ireland Orders Facebook To Stop Transferring User Data To U.S.
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 9, 2020
Facebook received a letter from regulators in Ireland that requires the company ...
- Did Rise In Programmatic Lead Google CEO To Pledge $10 Billion To India's Digital Future?
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 9, 2020
MediaRadar projects first-half 2020 programmatic advertising growth of 36% despite a slu ...
- Algolia Integrates With Salesforce To Power Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 8, 2020
Algolia, which provides search as a service for websites, has announced ...
- Hate, Anger In Content Feeds Drive Facebook Engineer To Publicly Resign
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 9, 2020
"I'm quitting because I can no longer stomach contributing to an organizati ...
- RTB House Creates Streaming Video Ads, First Major Product From AI Marketing Lab
Data & Programmatic Insider, Laurie Sullivan - Tuesday, September 8, 2020
The RTB House AI Marketing Lab acts as a creator and incubat ...
- Is Your Content An Embarrassment? Study Shows It Will Dampen Email Results
Email Insider, Ray Schultz - Tuesday, September 8, 2020
Decision makers are tired of COVID-19-related content and see some firms ...
- Microsoft Advertising Premieres 'The Download' Video Series
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 8, 2020
"Good is the New Cool" author Afdhel Aziz said pressure on compani ...
- Kantar Becomes Only Measurement Partner In TikTok's Newly Launched Marketing Program
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 4, 2020
Kantar on Thursday became the only data insights and consulting company ...
- DoubleVerify's Custom Contextual Targeting Moves Into Beta
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 4, 2020
Recent measures taken by Google Chrome and Apple Safari browsers prompted DoubleVeri ...
- Apple Delays Debut Of Anti-Tracking Tool Until Early Next Year
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 4, 2020
Apple's decision to delay the debut of its anti-tracking feature in t ...
- Professional Ballerina Turned Harte Hanks Chief Strategist Delves Into Human Behavior
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 8, 2020
"Inside the collisions in the data are beautiful human insights. Insight ...
- Malvertising Scam Driven By Personalization Hits U.S. During Labor Day Weekend
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 8, 2020
GeoEdge's researchers on Sunday uncovered the auto-redirect attack Morphixx, which targets si ...
- AT&T Says Tech Platforms Should Be Required To Disclose Algorithms
Digital News Daily, Wendy Davis - Thursday, September 3, 2020
"Leading tech platforms should now be required to make disclosures about h ...
- Criteo Names Sarah Glickman As CFO
Email Marketing Daily, Ray Schultz - Friday, September 4, 2020
Glickman, who replaces interim CFO Dave Anderson, will also serve as chi ...
- How Google Uses Artificial Intelligence To Predict Traffic
Performance Marketing Insider, Laurie Sullivan - Friday, September 4, 2020
How much can you trust Google to lead you down the corre ...
- Apple Passes Digital, Value-Added Tax Increases On To Developers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 3, 2020
Apple has announced it will raise charges for developers selling on t ...
- TikTok Breeds Ad Scams, Pyramid Schemes, Fraudulent Celebrity Endorsements, Study Shows
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 3, 2020
TikTok's #ForYou page has become a haven for scammers selling fake mobi ...
- Carhartt Hard Hat Campaign Celebrates Laborers On Labor Day
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 4, 2020
The campaign features yellow hard hats representing job openings from construction ...
- Suit Accuses Yahoo Of Providing Dissident's Email Account To Chinese Officials
Around the Net in Email, Ray Schultz - Thursday, September 3, 2020
Yahoo is being sued by a survivor of the 1989 Tiananmen Square massacr ...
- Apple To Delay iOS Change For IDFA Tracking
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 3, 2020
Apple plans to delay the enforcement of a change to its ne ...
- Homegrown Marketing: The Hurdles To Localized Messaging
Email Insider, Ray Schultz - Thursday, September 3, 2020
Brands find it hard to scale multilocation marketing and maintain brand consistenc ...