- Here We Go Again: Every Year At 9/11 Time, TV Overdoes It
TVBlog, Adam Buckman - Friday, September 9, 2016
The annual tributes to 9/11 just might be my least favorite gro ...
- The Secrets Of Ad Avoidance: Q&A With Samba's Ashwin Navin
MediaDailyNews, Charlene Weisler - Wednesday, September 7, 2016
It's an exciting time to be involved with the data coming ...
- NEW! Dos Equis Reveals New 'Most Interesting Man'
Out to Launch, Amy Corr - Wednesday, September 7, 2016
Dos Equis revealed its new "Most Interesting Man" in the
30-seco ... - Netflix Presses FCC To Condemn Data Caps
PolicyBlog, Wendy Davis - Thursday, September 8, 2016
Netflix is calling for the government to crack down on broadband provide ...
- Programmatic TV Ad Buying Will Never Work
Publishing Insider, Ari Rosenberg - Thursday, September 8, 2016
First, let's define "work" in the context of old-media publishers and h ...
- Trump Is King Of Earned Media
Television News Daily, Wayne Friedman - Wednesday, September 7, 2016
For the month of August, Trump pulled in $509.3 million in earn ...
- Keller Fay Offers Offline/Online Social-Media TV Measure
Television News Daily, Wayne Friedman - Wednesday, September 7, 2016
Word-of-mouth researcher Keller Fay Group is debuting a new social media tracki ...
- TV Group Tegna Stock Slides After Cars.com Spinoff News
Television News Daily, Wayne Friedman - Thursday, September 8, 2016
A day after big TV station group Tegna witnessed its stock soari ...
- Not 'Broad'-Casting: Quirkier Network TV Comedies Coming
TV Watch, Wayne Friedman - Thursday, September 8, 2016
Jennifer Salke, NBC's president of entertainment, told the New York Times tha ...
- Postmortem On Odd Non-Debate On NBC: So Who Won?
TVBlog, Adam Buckman - Thursday, September 8, 2016
The event was titled the "Commander-In-Chief Forum." You might say the not-quite-accura ...
- Clinton Super PAC Launches Spanish-Language Ads
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, September 7, 2016
Pro-Clinton Priorities USA PAC is launching a Spanish-language television and radio ...
- Acura Shows How MDX Is 'Designed To Wow'
Marketing Daily, Tanya Gazdik - Tuesday, September 6, 2016
The campaign provides custom-tailored communication to specific audiences based on their prima ...
- NEW! Dixie Creates Dead-Zone Diners So People Will Actually Talk To Each Other
Out to Launch, Amy Corr - Tuesday, September 6, 2016
The fashion industry is dirty. Kids pronounce crazy words in SkinnyPop campaig ...
- MediaMath Taps Samba TV To Drive Programmatic Segmentation Of TV Audiences
Real-Time Daily, Philip Rosenstein - Wednesday, September 7, 2016
Samba TV announced Wednesday that it has partnered with MediaMath to provi ...
- Forecast: Local TV Political Spending Lower Than Expected
Television News Daily, Wayne Friedman - Tuesday, September 6, 2016
Political advertising on local TV is now estimated to total under ...
- NBCU Sports Ad Chief Seth Winter Steps Aside
Television News Daily, Wayne Friedman - Tuesday, September 6, 2016
NBCUniversal says the EVP of advertising sales of the NBC Sports Gro ...
- Emmy Prediction: We Already Have Our Big Winner
TV Everywhere, J. Max Robins - Wednesday, September 7, 2016
The Emmy Awards are a handful of days away, but we alrea ...
- The Value Of Image, On Reality TV Shows - And While Running For President
TV Watch, Wayne Friedman - Wednesday, September 7, 2016
Donald Trump says Hillary Clinton doesn't have a "presidential look." No, Tru ...
- In Fall Season's Weirdest Show, Animated Warrior Takes Up Residence In California
TVBlog, Adam Buckman - Wednesday, September 7, 2016
Maybe the key to selling a TV show is to make su ...
- Element Electronics Brings The Gridiron Home
Marketing Daily, Aaron Baar - Monday, September 5, 2016
The effort features Heisman Trophy winner and Fox Sports analyst Matt Leinar ...
- Adobe Rolls Out Dynamic Ad Insertion Platform For TV Everywhere
MediaDailyNews, Laurie Sullivan - Tuesday, September 6, 2016
Adobe on Tuesday will roll out a new approach to the conce ...
- Happy Birthday MAGNA!
Television News Daily, Steve Sternberg - Tuesday, September 6, 2016
Fifteen years ago this week, a new little division within Interpublic call ...
- OTT's Big Sign-In Results From Connected TV Devices
Television News Daily, Wayne Friedman - Friday, September 2, 2016
Hulu is the top SVOD platform making gains from connected TV devic ...
- NBC Strong Summer Programming Posts Top Viewing Results
Television News Daily, Wayne Friedman - Friday, September 2, 2016
With just three weeks to go before the official start of t ...
- YouTube Monitoring Ad-Friendly Content -- To Become More Like TV Networks?
TV Watch, Wayne Friedman - Tuesday, September 6, 2016
YouTube may be outpacing traditional TV when it comes to potentially offensiv ...
- So-Called 'Comedies' On FX Contain No Laughs Of Any Kind
TVBlog, Adam Buckman - Tuesday, September 6, 2016
The FX anti-comedies strike again. I waited for a laugh while watchi ...
- Lipton Puts TV On Ice, Turns To Snackable Content To Steep Millennials In Brand
MediaPost Weekend, Wayne Friedman - Saturday, September 3, 2016
Food marketing to Millennials can be a tough chore for even t ...
- Programmatic TV Growing, But A Number Of Barriers Stand In Its Way
Real-Time Daily, Philip Rosenstein - Thursday, September 1, 2016
The programmatic TV (PTV) ecosystem is growing, but a 4C white pap ...
- SVOD Pricing Is Key Issue For TV Users
Television News Daily, Wayne Friedman - Thursday, September 1, 2016
Price is the most-mentioned feature of why consumers like Netflix -- cit ...
- Warren Named President, Telemundo Deportes
Television News Daily, Wayne Friedman - Thursday, September 1, 2016
Ray Warren will become president of NBCUniversal's Telemundo Deportes, where he wi ...