- ViacomCBS Chief: Upfront Expectations 'Off The Hook'
Television News Daily, Wayne Friedman - Monday, June 7, 2021
"Scatter pricing is at all-time highs. We used to say that ...
- When Will Attacks On Media Become A Big Deal?
TV Watch, Wayne Friedman - Tuesday, June 8, 2021
Cox Media Group -- which owns 57 U.S. radio and TV statio ...
- HBO Max's Forssell: New Ad-Supported Streamers Could Push Reach To 100 Million+ Homes
Television News Daily, Wayne Friedman - Friday, June 4, 2021
New ad-supported versions of premium streamer ad-free subscription services will add arou ...
- Study: Almost 40% Of Adults Watch Video Daily On CTV, 60% Weekly
Television News Daily, Wayne Friedman - Monday, June 7, 2021
Leichtman Research says 82% of U.S. TV households have at least o ...
- Streaming Vs. TV: What's The Tipping Point?
TV Watch, Wayne Friedman - Monday, June 7, 2021
The latest data shows 82% of broadband users have at least o ...
- Disney Starts Ad-Focused Disney Accelerator Program For Minority-Owned Businesses
Television News Daily, Wayne Friedman - Thursday, June 3, 2021
The program will help 10 minority businesses with advertising strategies, creative consultati ...
- Big Movie Biz Is Back - Or Just Back To Historical Declines?
TV Watch, Wayne Friedman - Friday, June 4, 2021
Due to the pandemic, there is a surfeit of major theatrical franchi ...
- New HBO Max Ad Option Enlists 35 Advertisers
Television News Daily, Wayne Friedman - Wednesday, June 2, 2021
There will be a limited number of commercials -- four minutes ...
- Warner Media Merger Announces New Company Name: Warner Bros. Discovery
Television News Daily, Wayne Friedman - Tuesday, June 1, 2021
The company says the initial slogan will include a line from t ...
- Not Just OTT Ad Dollars, TV Stations Want Higher FCC-Regulated Carriage Fees
TV Watch, Wayne Friedman - Wednesday, June 2, 2021
Gray TV wants OTT streamers to pay the same carriage rates ...
- This Was The Captain Speaking: My Interview With Gavin MacLeod
TVBlog, Adam Buckman - Wednesday, June 2, 2021
The actor became one of TV's most beloved stars thanks to "T ...
- TV, Video Attention Is Exhausting - Make A Voice Call Already!
TV Watch, Wayne Friedman - Tuesday, June 1, 2021
Scientific research shows our energy is being sapped by Zoom meetings, ...
- Redbox Inks Content Deal With Crackle
Television News Daily, Wayne Friedman - Thursday, May 27, 2021
Crackle Plus has ad-supported TV rights to over 11,000 films and 22,0 ...
- More Revenue Losses For Lionsgate: Starz Grows 70% With Subscribers
Television News Daily, Wayne Friedman - Friday, May 28, 2021
By 2025, Lionsgate projects Starz will hit 60 million global subscribers. ...
- Sports Gambling Coming To In-Arena Venues, Networks Welcome Viewers
TV Watch, Wayne Friedman - Friday, May 28, 2021
The William Hill Sportsbook will include a restaurant and 100 large ...
- 'Last Week Tonight With John Oliver' Can't Sell Sexual Wellness Blanket
TV Watch, Wayne Friedman - Thursday, May 27, 2021
Oliver delivers a sharp prank to three TV stations -- but conte ...
- TV Upfront Recovery: 2021-22 Forecast To Rise 7.6% To $19.9B
Television News Daily, Wayne Friedman - Tuesday, May 25, 2021
The TV upfront market is forecast to climb 7.6% to reach $19 ...
- TV Spending For Summer Movies Doubles YOY
Television News Daily, Wayne Friedman - Tuesday, May 25, 2021
For the most recent two-month period (March 24-May 24), total industrywide nation ...
- Is Amazon Going Big Or Small In Its $9 Billion Deal For MGM?
TV Watch, Wayne Friedman - Wednesday, May 26, 2021
It seems like a drop in the bucket either way for Amazo ...
- Discovery/WarnerMedia Banks On Streaming, But Linear TV Remains Potent
Television News Daily, Wayne Friedman - Monday, May 24, 2021
A combined Discovery-WarnerMedia gains an industry-leading 29% of all time viewed acro ...
- Pixalate Debuts CTV-Mobile 'Trust Index'
Television News Daily, Wayne Friedman - Monday, May 24, 2021
The "Publisher Trust Index" uses algorithms to measure metrics, including brand safet ...
- To Be Competitive, Discovery-Time Warner Must Up Content Investment
TV Watch, Wayne Friedman - Tuesday, May 25, 2021
Discovery would need to rethink its modest ways quickly to compete ...
- Discovery-WarnerMedia Estimates $15 Billion In D2C Revenues In First Year
Television News Daily, Wayne Friedman - Friday, May 21, 2021
The bulk of this revenue would come from Discovery+, launched this pa ...
- Video Streaming Ad Spend Doubles YOY
Television News Daily, Wayne Friedman - Friday, May 21, 2021
Much of this growth comes from legacy TV network-based media companies usi ...
- Jimmy Kimmel Delivers Blistering Assessment Of Disney/ABC At Upfront
TV Watch, Wayne Friedman - Monday, May 24, 2021
"Somehow, with everyone stuck in their house -- with nothing to ...
- CBS Still Tops In Prime Time, Adds 4 Shows For Fall
Television News Daily, Wayne Friedman - Thursday, May 20, 2021
The network will have three different versions of the "FBI" franchise, addi ...
- Pay TV Business Slightly Trims Net Loss In Subscribers
Television News Daily, Wayne Friedman - Thursday, May 20, 2021
An estimated 1.90 million subscribers cut the cord in the first thr ...
- Multicultural Representation In Automotive Advertising
The MediaPost Cases, Lisa Singer - Tuesday, June 1, 2021
To ensure accurate portrayals of women and girls, the Ford Motor Compa ...
- Cord-Cutting Isn't What's Killing Broadcast And Cable
TV Watch, Wayne Friedman - Friday, May 21, 2021
Seraj Bharwani, Chief Strategy Officer of AcuityAds, put it plainly: "Ad loa ...
- Will Ad-Supported Video Gameplay Help Replace Linear TV's Lost Prime-Time Rating Points?
Media Insider, Dave Morgan - Thursday, May 20, 2021
Video game publishers are beginning to introduce TV-like ads into console-driven gamepl ...