Placed Tracks Feet Into Stores

by Laurie Sullivan , Staff Writer @lauriesullivan, March 1, 2018

Search marketers who have begun to tie in-store visits to search advertising and marketing now have a free tool that compares foot traffic in physical stores. Placed, acquired by Snap in June 2017, has released the free tool Placed Insights to provide marketers with store visit metrics for nearly 2,000 …