Commentary
CES-ing With Lori Schwartz
- by Joe Mandese @mp_joemandese, December 17, 2018
The first time I met Lori
Schwartz was over a cup of coffee in the “smart kitchen” of what was the original IPG Lab in Los Angeles more than a decade ago. About eight years ago, toward the end of her IPG run as
chief technology catalyst at McCann, Schwartz …
Joe Mandese is the Editor in Chief of MediaPost. You can reach Joe at joe@mediapost.com.
