Apple's Acquisition Of PullString Might Change SMBs' View On Voice Tech

Marketers supporting small and medium-size businesses (SMB) think Alexa has more potential than Siri when it comes to building voice campaigns and strategies that attract consumers.

A survey of 300 SMBs by Uberall found that 48% think Alexa has the greatest potential for marketers -- beating Google Assistant by 29% and Siri …

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