Zenith: Global Beauty Ad Spend To Hit $15.8 Billion By 2021
- by Larissa Faw , November 11, 2019
Ad-spending growth in the global beauty category will rise 2.7% this year to $14.4 billion, according to a new Zenith forecast that focuses on the beauty sector.
In 2021, beauty ad spend will rise 4.7% to $15.8 billion.
The report notes that there has been a shift in beauty spending …
