What's Red & Blue And A Toss-Up All Over: Bloomberg's Political Media Spending

Mike Bloomberg's initial flight of paid political advertising buys backing his Presidential bid have been delineated by Kantar and its CMAG unit as a map of the U.S. showing breakdowns by political party propensity, as well as toss-ups.

Excluding national network spots, which account for $7.6 million of Bloomberg's ad ...

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