Connected TV Viewing Climbs 57%, Smart TV Platforms Double Streaming Viewing Share
- by Wayne Friedman , October 29, 2020
Connected TV set-top-box devices --- Roku, Amazon Fire TV, Chromecast, Apple TV -- continue to command the largest share of all worldwide streaming viewing -- 50%. But internal, onscreen smart TV platforms are gaining.
In the third quarter of this year, streaming research company Conviva says, smart TV platforms including …
