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U.S. Adults Added Hour Of Digital Media Consumption In 2020, Video Up 27 Minutes
- by Karlene Lukovitz @KLmarketdaily, January 26, 2021
Amid the pandemic, U.S. adults’ average daily digital media consumption rose by an hour across all devices — including 27 more minutes spent watching video, according to the latest time-spent forecast from eMarketer Insider Intelligence.
The overall increase versus 2019 brought 2020’s total average time per day consuming digital …
Karlene Lukovitz is editor of MediaPost's "Digital News Daily" and writes the weekly "Video Insider" and "Advanced TV Insider" columns. You can reach her at karlene@mediapost.com.
