Video Streaming Satisfaction Scores Slip, But Remain Higher Than Pay TV

Big video streamers generally earn better consumer satisfaction scores than cable, satellite, telco and virtual pay TV services, although the scores have declined a bit versus a year ago.

A wide-ranging consumer survey looking at the top 20 premium streamers and smaller providers showed a 2.6% decline to a 74 …

3 comments about "Video Streaming Satisfaction Scores Slip, But Remain Higher Than Pay TV".
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  1. Dan C. from MS Entertainment, June 9, 2021 at 11:06 a.m.

    And what are the reasons for the slip? 

  2. Ed Papazian from Media Dynamics Inc, June 9, 2021 at 1:03 p.m.

    I doubt that an overall 2-3% decline in "satisfaction" scores has any great significance. More important would be larger swings for individual services but from the numbers wayne is citing, I don't see major shifts. As far as "pay TV" is concerned I gather that individual channels such as ESPN, CNN, The Weather CH, etc. etc.. were not included?

  3. John Grono from GAP Research, June 9, 2021 at 7:35 p.m.

    Dan, given that the n=37,907 is across the 12 months from April 2020 to March 2021 that represents a sample of around 3,250 people per month the changes are within the expected +/-3% variance.   This could very well be a 'blip' and not a 'slip'.

    I'd also contend that during that time period there has been many more contenders in the video streaming market.   The reported 'slip' could be seen (by the populus) as ennui .. more of the same thing.

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