Q3 Global Streaming View Time +21%, Ad Performance Up, Ad Quality Mixed

Streaming viewing time, already up 266% globally over the past three years, jumped again in Q3 — by 21%, according to the latest State of Streaming report from Conviva.  Africa led growth, at +273%, while North America continued modest growth (+2%). 

And after rocky ad performance last year, Q3 saw …

Next story loading loading..

Discover Our Publications