Local OTT Advertising To Hit $2B, Doubling 2020 Total
- by Wayne Friedman , July 19, 2022
Local over-the-top (OTT) TV advertising is estimated to sharply climb to $2 billion in revenues by the end of this year -- up from $1 billion in 2020, according to a new study.
The research comes from BIA Advisory Services, a local media consultancy, and is sponsored by Vevo, the …
