Commentary
Unfiltered Social Media Content Wreaks Havoc On Media Planning For News-Oriented Brands
- by Wayne Friedman , Staff Writer, October 25, 2022
Unfiltered news content continues to grow -- among social media platforms and elsewhere. At the same time, news content on legacy media platforms -- continue to rise. Start counting the ways.
One might hope the cream rises to the top, which could be the case for many straight-ahead journalists on …
Wayne Friedman is West Coast Editor of MediaPost. You can reach Wayne at wayne@mediapost.com.
