Commentary

Game Consoles, Phones Used For Just 6% Of Streaming Time, Vs Smart TVs' 50%

Smart TVs have definitively supplanted both gaming consoles and smartphones when it comes to video streaming consumption, according to new Aluma Insights survey of 2,000 U.S. household decision-makers who pay for at least one subscription-based video-on-demand (SVOD) service.

Smart TVs account for half of viewing time, on average — up …

1 comment about "Game Consoles, Phones Used For Just 6% Of Streaming Time, Vs Smart TVs' 50%".
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  1. John Grono from GAP Research, April 4, 2023 at 8:21 p.m.

    It's very hard to NOT purchase a Smart TV.   Ownership does not mean usage though.

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About the Author

Karlene Lukovitz is editor of MediaPost's "Digital News Daily" and writes the weekly "Video Insider" and "Advanced TV Insider" columns. You can reach her at karlene@mediapost.com.

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