The AI Drill: How Email Teams Are Using It, And The Hurdles They Face

Email marketers are taking tentative steps to use AI, and believe it will help their businesses. But most are not there yet, judging by Email Marketing & AI 2023, a study by Ascend2 and research partner RPEOrigin. 

Of the firms surveyed, 35% are using AI in their email marketing campaigns, 11% …

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