Tag results for "b2c"
- Email Provider MessageGears Debuts Cross-Channel Marketing ToolThe service allows large-scale brands to orchestrate cross-channel campaigns through one interface, ...
- Amazon Business Quietly Expands Ad-Targeting TestsAmazon has quietly expanded the ability for some brands to target ads ...
- Evergage Offers Two New AI-Based Personalization ToolsThe new services from Evergage allow firms to analyze and improve their ...
- Cheetah Digital Opens New Offices, Hires Several ExecutivesThe B2C marketing software firm has filled five positions, including the newly ...
- Cheetah Digital Acquires Stellar LoyaltyCheetah Digital has added Stellar Loyalty's email, mobile and web messaging servi ...
- FanLogic Debuts Email Domain Product For Sports TeamsSports team can now sell branded email domains to fans, with a ...
- Marketers Say They're Getting Better At Email, But Challenges RemainEngagement is the top strategic objective for over half of all email ...
- B2B Email Falloff Far Outpaces That Of B2C: StudyNeverBounce presents evidence that B2B email addresses have a higher attrition rate ...
- Forrester Names 12 Search Agencies In Wave ReportThe sixth Wave report uses 25 factors to evaluate search marketing agencies, ...
- Three Best Practices For B2C Email MarketersWant to drive higher ROI with your email campaigns. Observe these three ...
- Email Or Social? Which Is Better For B2C?Which is better for a b2c marketing department, social media or email? ...
- Nearly 25M Jobs Will Be Lost To Automation By 2027In a recent report, Forrester projected that 24.7 million jobs will be ...
- B2B Marketers Must Not Underestimate GDPR, DMA WarnsThe DMA is warning members that B2B marketers, whom it claims have ...
- The Email Edge: The EU's Other Privacy WoeThe GDPR is bad enough. But European marketers face another privacy threat: ...
- Y&R Forms New Technology, Business UnitThe new practice -- Y&R Technology & Business -- will collaborate with ...
- DMA To Fight EU Rules On B2B Email PermissionsThe EU Commission has proposed making business-to-business (B2B) marketing via electronic channels ...
- Emarsys Recruits $22.3M Investment From TSLEEmarsys has reeled in a $22.3 million investment from TPG Specialty Lending ...
- A Logical Guide To Context And MarketingThe key to growing your business is owning your context. Asking and ...
- All Purchase Decisions Are Made By PeopleB2C and B2B marketers must look at both the macro and micro ...
- B2B Programmatic Media Must Become As Targeted As B2CThe data audience segments required to finely target business-related advertisements through programmatic ...
- Five SEO Tips: B2B And B2C Differences Marketers Should KnowIt's almost time for marketers to begin writing up strategies for the ...
- Mobile Optimization Needs To Be A Higher Priority For Email MarketersIncreasing subscriber engagement is the highest-ranking business objective for email marketers in ...
- Dell Sees Data Changing Advertising Through IoT In 2016Data will become the backbone to the emerging market of what many ...
- Forrester: Out With The Old Media Buying, In With The NewForrester Research predicts some big changes in media buying for B2C marketers ...
- 70% Of Consumers Use Three Channels Or More To Research A PurchaseData and statistics in headlines and content has become one of the ...
- PCH's Liquid Acquires CommandIQ To Build On Predictive CRMLiquid officially announced the acquisition Wednesday of San Francisco-based CommandIQ, which focuses ...
- Make Emails Reach Beyond Your ListEmail marketing success is not limited by the size of the list. ...
- Facebook's Page Creates New Ways To Communicate Further fashioning itself as an interactive business directory, Facebook has added new ...
- Social Media Is The GO-TO For Small Business MarketersSocial Media Examiner's seventh annual Social Media Marketing Industry Report, a survey ...
- Incomplete, Inaccurate Data Stifling B2B Advertising IndustryDisplay and video advertisement rely on accurate customer data in order to ...
