Commentary

Cable Networks To Average 24M Subs By 2029: S&P

by Wayne Friedman , Staff Writer, Yesterday

Amid possible new major cable TV network merger deals and/or network group spinoffs, networks continue to decline in subscribers -- 7.1% in 2024, according to S&P Global Market Intelligence.

Among 190 cable TV networks analyzed, the average cable TV network is now around 32 million subscribers -- including subscribers from …

cable tv, forecast, m&a, media measurement, research, subscriptions, television

1 comment about "Cable Networks To Average 24M Subs By 2029: S&P".

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Ed Papazian from Media Dynamics Inc, September 25, 2025 at 10:05 a.m.
Wayne, did they weight their averages by the audience levels attained by each channel or are these straight averages---you may not get the same answers?Also, none of these cable chanels has specifically dedicated subscribers, when a cable system or Direct TV gets cancelled via cord cutting----all of its channels go not just some of them.
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