MobiKwik, India's number 1 mobile wallet has announced an exclusive partnership with eBay India for the festive season. Together, MobiKwik and eBay India will offer an exclusive 15% discount to users choosing to make payments on the eBay India platforms with their MobiKwik wallet. The discount is of the highest-ever value offered by eBay India and will be available across the website, mobile site, and mobile app versions of the world's leading consumer-to-consumer online sales portal. The MobiKwik wallet greatly enhances consumer convenience while they shop on eBay India as they need not navigate through payment gateways and banks. With …

Square recently announced a new feature as an upgrade to its mobile payments app, Square Cash. The new feature allows users to send or request money using Bluetooth Low Energy (BLE) technology. Anyone can now make a payment from their device by simply tapping the name or photo from a list of those that appear within proximity. The feature works in such a manner that it’s not necessary to know the other person’s contact info. The Cash app uses BLE effectively to signal one’s intent to make a payment to another peer. This makes it easier for mobile payment enthusiasts …

Blue Nile Inc. has launched a new mobile shopping app available in Apple's App Store, which now includes augmented reality on the app's "Dream Box" feature, allowing consumers to virtually "try on" a Blue Nile engagement ring from an iPhone. The Dream Box contains thousands of one-of-a-kind rings. A shake of a consumer’s phone will reveal a photo of a custom Blue Nile diamond engagement ring. Users can snap a photo of their hand, virtually "try on" the ring, and share it through Facebook, Twitter, text, or email.

Mobile devices are eating away at desktop PCs in some ways and adding to desktop PCs in other ways, depending on the activity and on how easy an industry has made it for a consumer to interact on a mobile device, analysts at research firm eMarketer Inc. tell Internet Retailer regarding some compelling new data from the firm. For example, the amount of web/app time per day the average mobile device user spends on that device has increased enormously over the last five years: 24 minutes in 2010, 48 minutes in 2011, 1 hour and 35 minutes in 2012, 2 hours …

Brands should forget conventional wisdom and embrace responsive Web design as a perfect fit for most transactional scenarios to convince consumers to embrace buying on their mobile devices, according to a new Forrester Research report. It is tough for brands to convince some customers to try making purchases on mobile simply because they are either used to a PC or find it easier to execute transactions on one, according to Forrester’s survey of more than 4,000 respondents.

Target Corp. is enhancing the digital experience for its customers. The company is revamping its existing flagship app (with new versions for both iPhones and iPads) and its Cartwheel coupon app, and is also developing a new app for pharmacy, with rollouts scheduled for later this month. The retailer is also in the middle of updating its gift registry app. “We view mobile as the new front door to Target,” said Jason Goldberger, senior vice president of Target.com and mobile. “We’re launching a host of significant enhancements and updates to Target’s mobile offerings – making it easier than ever for …

A new global survey ha sfound that the majority of air travelers ae tech-savvy. The survey, which was conducted jointly by Societe Internationale de Telecommunications Aeronautiques (SITA) and Air Transport World, revealed that while almost all of the surveyed passengers use some form of mobile technology when travelling, 77 percent of the 6,277 passengers surveyed would be content using wearables such as smartwatches and smart glasses to make their journey more interesting or to help them during their travels.

Apple recently seeded the iOS 8.1 beta version to developers for testing purposes. Hamza Sood, one of the developers, made some revelations when he tested the firmware. He located the Apple Pay setup screen in different interfaces such as the Passbook app, on the basic iOS 8.1 setup page, on the iPad customized user interface and within the settings app as well. What are these recent revelations?

Sweepstakes marketer Publishers Clearing House continues its digital expansion with the launch of a new mobile application that enables users to share information on social about sweepstakes.  In conjunction with the launch of its free PCH Lotto Blast app on Friday, Publishers Clearing House is holding a $1 million giveaway on PCHLotto.com and the new app

Department store chain Bloomingdale’s is opening its first fully mobile store in Palo Alto, CA, Oct. 10 to appeal to the “digitally sophisticated” tech community in Silicon Valley. Featuring smart dressing rooms, mobile checkout, consumer-facing tablets and sales associates armed with mobile devices, the store in the Stanford Shopping Center heightens the omnichannel experience for shoppers.