Just An Online Minute: Actually, A Lot More Of Them


Online’s share of daily minutes spent with media has grown seven points to a dominant 38% this year, according to new estimates released Thursday by GroupM. The analysis, part of GroupM’s April 2018 “State of Digital” report, shows online surpassing TV for the first time this year.

The estimates, which …


Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.


Next story loading loading..

Discover Our Publications