The Gigabyte Economy: OTT Fuels Household Data Consumption

The average U.S. WiFi household increased its data consumption 26% in the past year -- from 102 gigabytes of data in April 2017 to 129 in April 2018, according to estimates released by comScore as part of a “State of OTT” webinar presented today.

Not surprisingly, most of that increased …


Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.


Next story loading loading..

Discover Our Publications