• by Fern Siegel , February 21, 2023

DMi Partners, a full-service performance-marketing agency specializing in affiliate, email, paid search and SEO, has expanded its executive leadership team.

Led by its affiliate marketing and CRM Marketing services, the Philadelphia-based DMI Partners reported a 26% uptick in revenue year-over-year.

Patrick McKenna, CEO of DMi Partners, called the appointments "a signal of the investment we are making to align the delivery of client success to the growing demand from clients to engage us on multiple fronts."

Four DMI staffers have been assigned new roles: Kristina Nolan is vice president of media services, Brian McKenna is vice president of CRM, Kevin Dugan is vice president of analytics and marketing intelligence, and Zach Labenberg is vice president of growth.

The DMi Partners client roster has included Henkel, Sargento, Smithfield Foods, Vineyard Vines, Anthropologie and SKIMS.