• by Fern Siegel , February 17, 2025

Visit South Padre Island has named Greenhaus its integrated marketing AOR through 2028.

The account was awarded after a competitive pitch. The agency will promote the travel brand throughout the Southwest, as well as the U.S.

The integrated agency team will craft brand messaging and creative campaigns for Visit South Padre Island. First work is expected later this year.

“While technology and AI tools continue to evolve the tourism planning process, one area people still seek is travel inspiration — creative imagery and brand expressions that ignite passion and desire for what you want out of a trip,” said Jay Evans, brand director, Greenhaus.

Work will be managed out of Greenhaus’ Dallas office and strategic partners KJB Collective and Coulter Group will handle social media and PR, respectively.

Greenhaus handled brand campaigns for Visit Dallas, Visit Oceanside, Visit Temecula Valley and Visit Anaheim.