Rivian's Denise Cherry on present thinking, embracing
the unexpected, and why sometimes being wrong can be a good thing!
I've had the opportunity to connect with and learn from executives of major brands at MediaPost's Insider Summits.
In the process I've discovered some truly impressive women -- not only for the work they do, but their stories behind the scenes. With
Brand Insider: BTS, I get to pull back the curtain on
some of the most influential women marketers as they talk about their path to success: the twists and turns, obstacles, inspirations and the valuable lessons learned along the way.
What is your greatest adventure so far? Denise Cherry, Rivian’s VP of Marketing, reveals, that despite building a career in high-intensity startups and tech companies, her
biggest adventure wasn’t in the boardroom or even a cross country road trip—it was motherhood. In this episode of Brand Insider: BTS, Denise reveals that early on, completely focused on
her career, she never envisioned herself as a parent. Now the mother of two, she opens up about how being a mom has completely reshaped her identity. She talks about the importance of setting
boundaries and how embracing the unknown—whether in career or parenthood—can lead to even greater success and unexpected opportunities. Denise also reflects on how motherhood shifted her
mindset from feeling the need to prove herself at the table to knowing she’s earned her seat—becoming not just a stronger leader, but a more positive role model for other women in the
industry. Watch the full conversation in the video above!
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