• by Fern Siegel , April 22, 2025

Jewelry brand Ross-Simons named Doner Media as its media AOR.

Doner will lead media buying and planning across digital platforms and select offline placements for the client.

Doner's remit is to increase brand share in the category and elevate the brand's profile. Ross-Simons says its online service and catalog business reaches millions of customers each year.

“As an agency with deep retail roots, our expertise aligns well with Ross-Simons, a fine jewelry brand navigating a dynamic digital retail landscape,” said David DeMuth, CEO at Doner. “We’ve made deep investments in technology to be able to target more precisely and make media budgets perform like they’re 30% larger than they are, something clients like Ross-Simons appreciate.”

Doner Media also announced it's named LisaAnn Rocha, a former Publicis Groupe exec, as executive vie president, head of media growth, a new role. She reports to COO Craig Conrad.

The agency's clients include McDonald’s, Goodwill and Valley Bank.