- Unique Ethnic Profiles Emerging for Mobile Sport Site Visitors
Research Brief, Jack Loechner - Wednesday, November 16, 2005
A new report from Telephia, provider of performance measurement information, finds th ...
- California Chinese Prefer Own Language Media
Research Brief, Jack Loechner - Tuesday, November 15, 2005
A new survey, jointly-commissioned by the two leading broadcasters serving primarily Chine ...
- What's On Your Mind?
Research Brief, Jack Loechner - Monday, November 14, 2005
According to a recent BIGresearch survey which asked people for a verbat ...
- Emailers Don't Always Target the Best Days for Results
Research Brief, Jack Loechner - Friday, November 11, 2005
Online marketing services company, eROI, Inc., will soon announce the results ...
- Web Search For Travel Yields $6.6 Billion in Sales in Eight Weeks
Research Brief, Jack Loechner - Thursday, November 10, 2005
comScore Networks, Yahoo!, and Media Contacts released new research quantifying the impa ...
- Consumers Trust Each Other More Than Advertising
Research Brief, Jack Loechner - Wednesday, November 9, 2005
The "2005 Consumer-Generated Media (CGM) and Engagement Study" a new study ...
- Consumers Plan to Spend More for Holidays With Tucked Away Money
Research Brief, Jack Loechner - Tuesday, November 8, 2005
According to the findings of the latest National Retail Federation 2005 Holid ...
- Searching For Mr. Goodbuy
Research Brief, Jack Loechner - Monday, November 7, 2005
According to a U.S. population survey, "How America Searches," by icrossing a ...
- IM Becoming a Serious Business Tool
Research Brief, Jack Loechner - Friday, November 4, 2005
According to a newly-released IDC study, the worldwide enterprise instant messaging applicatio ...
- African American, Hispanic and White Households See TV and Home Computers Differently
Research Brief, Jack Loechner - Thursday, November 3, 2005
According to the just-released Spring 2005 Ownership & Trend Report from Knowled ...
- Consumer Confidence Up; Driving and Dining Still Down
Research Brief, Jack Loechner - Tuesday, November 1, 2005
According to the BIGresearch Consumer Intentions & Actions Survey in mid-October, consum ...
- Carving Pumpkins Online Spurs Viral Marketing
Research Brief, Jack Loechner - Monday, October 31, 2005
Nielsen//NetRatings reported that the first week in October is the busiest ti ...
- Music Sites, Viewer Demographics and Ad Technology
Research Brief, Jack Loechner - Friday, October 28, 2005
A deeper drill-down into music sites, demographics, ad types, sizes and deli ...
- New Customers Major Objective of Direct Marketers
Research Brief, Jack Loechner - Thursday, October 27, 2005
According to a white paper by the Winterberry Group, and a summa ...
- Speak to Young Consumers in Their Medium
Research Brief, Jack Loechner - Wednesday, October 26, 2005
In a recent release from Forrester, compiling information from several reports a ...
- Higher Gas Prices and Contributions Hurting Retailers, Except Online
Research Brief, Jack Loechner - Tuesday, October 25, 2005
The recent ShopperScape survey, from Retail Forward Inc., reports that a fif ...
- Another View of Local Online Advertising
Research Brief, Jack Loechner - Monday, October 24, 2005
As a follow on to last week's reports about local newspapers onlin ...
- TV's Turned On Eight Hours a Day; Average Person Watches Four and a Half Hours
Research Brief, Jack Loechner - Friday, October 21, 2005
Nielsen Media Research reported that the average American home watched more televisi ...
- Four Out of Five Online Holiday Shoppers Want Free Shipping
Research Brief, Jack Loechner - Thursday, October 20, 2005
According to results of the 2005 Shop.org/BizRate Research Online Holiday Mood Stud ...
- Hispanic College Grads Outpacing Hispanic Adult Population Growth
Research Brief, Jack Loechner - Wednesday, October 19, 2005
In the metropolitan markets surveyed by The Media Audit From 2002 ...
- Local Online Advertising A Hard Sell
Research Brief, Jack Loechner - Sunday, October 16, 2005
Right on the heels of a recent Brief indicating that local ne ...
- Hometown News Holds Online Newspaper Readers
Research Brief, Jack Loechner - Monday, October 17, 2005
A new report from Nielsen//NetRatings and eMarketer indicates that that readers ...
- Online Personals Destinations, Demographics, Advertisers and Ad Types
Research Brief, Jack Loechner - Friday, October 14, 2005
A deeper look behind the Online Personals destinations including demographics, advertisers, ...
- Half of VoIP Users Drop Landlines
Research Brief, Jack Loechner - Thursday, October 13, 2005
Telephia recently reported that Internet-based telephone service (or Internet telephony) is replaci ...
- Media News En Espanol Most Popular for Almost Three Quarters of Hispanics
Research Brief, Jack Loechner - Tuesday, October 11, 2005
Hoy, a leading Spanish-language newspaper, recently released the multi-market Hoy Media Consumpti ...
- Young Adult Parties and Pumpkin Carving Lead a $3 Billion Halloween Holiday
Research Brief, Jack Loechner - Monday, October 10, 2005
The NRF 2005 Halloween Consumer Intentions and Actions Survey, conducted by BIGresearc ...
- Health, Fitness & Nutrition Sites, User Demographics, Advertisers and Ad Technology
Research Brief, Jack Loechner - Friday, October 7, 2005
A deeper look at Health, Fitness & Nutrition Sites including advertisers a ...
- Small Business Feels Stronger With Web Site
Research Brief, Jack Loechner - Thursday, October 6, 2005
The impending release of the Interland Summer 2005 Business Barometer, a measu ...
- Music More Popular Than Games for the US Mobile Market
Research Brief, Jack Loechner - Wednesday, October 5, 2005
According to a recent report from In-Stat, mobile music service, either ...
- Losing Weight Is Only One Fourth of the Battle
Research Brief, Jack Loechner - Tuesday, October 4, 2005
Ipsos Public Affairs recently conducted a survey of American adults that reveal ...