- Dunkin' Tries To Rediscover The Fun
QSR Insider, Sarah Mahoney - Monday, August 10, 2020
Dunkin' looks to inject a little more fun into the tail e ...
- 1-800-Contacts Adds Tech For More Personalization
D2C Insider, Sarah Mahoney - Monday, August 10, 2020
Company can now isolate microsegments as small as "Longtime contact wearer w ...
- For Pandemic-Weary Shoppers, Etsy Is 'A Dream Come True'
Marketing Daily, Sarah Mahoney - Thursday, August 6, 2020
Gross market sales climbed 147% to $2.7 billion in the second quarte ...
- As Consumers Switch Brands, Retailers Miss Key Opportunities
Marketing Daily, Sarah Mahoney - Thursday, August 6, 2020
More than a third of all shoppers say retailers are failing ...
- Spare-Change Shortage Creates Cause-Marketing Opportunity
Marketing Daily, Sarah Mahoney - Tuesday, August 4, 2020
More brands and causes are asking customers to "round up at t ...
- Can Ralph Lauren Win Over A New Generation?
Marketing Daily, Sarah Mahoney - Tuesday, August 4, 2020
"The pace of decline at Ralph Lauren is far faster than th ...
- Shake Shack Still Getting Shook
QSR Insider, Sarah Mahoney - Monday, August 3, 2020
Systemwide, sales fell 45% to $123.8 million in the second quarter, wi ...
- Ancestry's Breakthrough Changes DNA Game
D2C Insider, Sarah Mahoney - Monday, August 3, 2020
New risk-detection test offers information about what to do if users a ...
- Saving More, Spending More: America's New Shopping Habits
Marketing Daily, Sarah Mahoney - Monday, August 3, 2020
While consumers are watching their budget, they're also more impulsive, with 3 ...
- Nike Welcomes Sports Back With World-Class Editing
Marketing Daily, Sarah Mahoney - Thursday, July 30, 2020
The ad crushes 4,000 pieces of footage from 24 sports into ...
- With Sneakers Struggling, Dick's Looks To Tempt Teens
Marketing Daily, Sarah Mahoney - Wednesday, July 29, 2020
The spots star Miles ("Black-ish") Brown and Nicole Laeno, a TikTok/Instagram cele ...
- Zaxby's Pivot To OTT Boosts Sales 36%
QSR Insider, Sarah Mahoney - Tuesday, July 28, 2020
A quick switch to connected TV, the gaming community and a n ...
- Feeding America's Longing For Lobster
D2C Insider, Sarah Mahoney - Monday, July 27, 2020
Get Maine Lobster says its second-quarter revenue is up 800% year ov ...
- In Battle Against Credit Cards, Affirm Launches 'Gratitude' Campaign
Marketing Daily, Sarah Mahoney - Sunday, July 26, 2020
CMO says the pandemic-driven surge in online shopping has sparked "a monument ...
- For TNT, Nothing Says 'The Alienist' Like Bergdorf's And Delmonico's
Marketing Daily, Sarah Mahoney - Thursday, July 23, 2020
Promotion includes a 204-piece capsule collection of Gilded Age outfits and accessori ...
- Embracing Back-To-School Weirdness, American Eagle Launches TikTok-Inspired Campaign
Marketing Daily, Sarah Mahoney - Wednesday, July 22, 2020
Ads also highlight the flexibility of its latest denim collections, with t ...
- With Sluggish Reopenings, Ulta Leans In To 'Conscious' Beauty
Marketing Daily, Sarah Mahoney - Tuesday, July 21, 2020
Ulta's making a sweeping effort to offer more transparency and choices, includi ...
- With 3D Bioprinting, KFC Takes New Route To Faux Fowl
QSR Insider, Sarah Mahoney - Tuesday, July 21, 2020
The process involves additive bioprinting technology that uses chicken cells as we ...
- For Olympics-Bereft, Airbnb Turns Athletes Into Hosts
D2C Insider, Sarah Mahoney - Monday, July 20, 2020
Airbnb is offering a five-day festival of virtual events, like a pe ...
- Lowe's Makes Masks Mandatory, Offers Drive-In Movies, More Small-Biz Relief
Marketing Daily, Sarah Mahoney - Friday, July 17, 2020
To take the pressure off retail workers, many retailers are issuing nation ...
- Segmented COVID Research Sees Opportunities For Financial Services, Supermarkets
Marketing Daily, Sarah Mahoney - Thursday, July 16, 2020
Global research in 60 markets finds 60% of consumers don't expect ...
- Amid Back-To-School Limbo, Old Navy Encourages Young Activists
Marketing Daily, Sarah Mahoney - Wednesday, July 15, 2020
Remember when mid-July meant endless back-to-school ads? Not this year. ...
- Sex Ed Is A Disgrace. Sustain's Ads Want to Change That
Marketing Daily, Sarah Mahoney - Tuesday, July 14, 2020
Sustain, which markets period care and "sexual wellness" products, already has ...
- Chick-Fil-A, Chipotle, Tops In Satisfaction
QSR Insider, Sarah Mahoney - Tuesday, July 14, 2020
Chick-fil-A and Chipotle top the American Customer Satisfaction Index. But even befo ...
- Why Away's Toxicity Seems Here To Stay
D2C Insider, Sarah Mahoney - Monday, July 13, 2020
This story is worth a closer look for any company trying ...
- Stuck-At-Home Explorer? Try The North Face's Summer Camp
Marketing Daily, Sarah Mahoney - Friday, July 10, 2020
The free two-week summer camp program, taps the expertise of athletes ...
- Tampax Taps Amy Schumer To Spoof Period Cluelessness
Marketing Daily, Sarah Mahoney - Thursday, July 9, 2020
The marketing effort is based on Procter & Gamble's research that peop ...
- Walmart+ Ready To Take On Amazon Prime
Marketing Daily, Sarah Mahoney - Wednesday, July 8, 2020
Walmart+, the long-rumored challenger to Amazon's Prime service, will launch this mont ...
- For Retailers, Reopening Is Like The Wild West
Marketing Daily, Sarah Mahoney - Tuesday, July 7, 2020
The International Council of Shopping Centers is trying to help, lobbying Congre ...
- Fast-Food Cravings: Health, Comfort, Hospitality
QSR Insider, Sarah Mahoney - Tuesday, July 7, 2020
Maeve Webster, president of Menu Matters, explains what comes next in th ...
