- Stitch Fix Expands, Capturing Post-COVID Shifts
D2C Insider, Sarah Mahoney - Monday, September 14, 2020
Stitch Fix has an advantage because it adds the element of personalizati ...
- Diversity: Brands Miss Big Picture When Choosing Images
Marketing Daily - Top of the News, Sarah Mahoney - Monday, September 14, 2020
New research from Getty Images shows that when it comes to visual ...
- The Unlikely Star In New Walmart+ Ads? Genuine Diversity
Marketing Daily - Top of the News, Sarah Mahoney - Friday, September 11, 2020
Spots for Walmart's new Amazon Prime competitor show family members focused ...
- Cole Haan Wants To #WriteNewRules For Post-COVID Comfort
Marketing Daily, Sarah Mahoney - Wednesday, September 9, 2020
"The goal of the company has been to disrupt the dress footwe ...
- The New Luxury: Sustainability; Fewer, Better Pieces
Marketing Daily, Sarah Mahoney - Tuesday, September 8, 2020
Researcher: "In times of uncertainty, people are less likely to go o ...
- Savoring A Well-Earned Love Letter To Restaurants
QSR Insider, Sarah Mahoney - Wednesday, September 9, 2020
Longing for a restaurant meal, yet dreading the risks that come wi ...
- For Labor Day, Shapermint Outfits Unemployed Goddesses
D2C Insider, Sarah Mahoney - Tuesday, September 8, 2020
Shapermint, a brand built on shoring up women's jiggly bits, is reachi ...
- With #MakeItPossible, Tommy Hilfiger Moves Past COVID To Sustainability
Marketing Daily, Sarah Mahoney - Friday, September 4, 2020
The new effort focuses on both product sustainability and social inclusivity, ...
- For #LaborDayOn, Red Wing Reaches Out To The Unemployed
Marketing Daily, Sarah Mahoney - Thursday, September 3, 2020
The company known for ultra-tough footwear wants to help America's 25 milli ...
- Old Navy, OKCupid, Reddit Are Activating Young Voters
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, September 2, 2020
Americans may be among the world's laziest voters, but new efforts fr ...
- For U.S. Open, Nike Spotlights The Venus & Serena Show
Marketing Daily, Sarah Mahoney - Monday, August 31, 2020
Nike has introduced "You can't stop sisters," the latest in its "Can ...
- With New Membership Plan, It's Prime Time For Walmart
Marketing Daily, Sarah Mahoney - Tuesday, September 1, 2020
Priced at $98 per year, as opposed to $119 for Amazon Prim ...
- Ernst & Young: Most People Still Dread Restaurants. What Can Change That?
QSR Insider, Sarah Mahoney - Monday, August 31, 2020
EY's latest tracking says 53% of U.S. consumers are still uncomfortable wi ...
- How Are Fashionistas Surviving Pandemic? Stealth Luxury, Plenty Of Streetwear
D2C Insider, Sarah Mahoney - Monday, August 31, 2020
One big trend: "stealth luxury" items, which look expensive without a screaming-lo ...
- Back-To-School Ad Spend Falls 70%
Marketing Daily, Sarah Mahoney - Friday, August 28, 2020
Just six retailers were responsible for that ad spend, compared to 1 ...
- Lowe's Hits The Runway, Brings High Fashion Home
Marketing Daily, Sarah Mahoney - Thursday, August 27, 2020
The retailer will debut home items handpicked by fashion designers Jason W ...
- Nordstrom: Terrible Numbers, Upbeat Predictions
Marketing Daily, Sarah Mahoney - Wednesday, August 26, 2020
Some observers think the high-end department store has a better chance ...
- With New Olay Campaign, P&G Targets The STEM Gap
Marketing Daily, Sarah Mahoney - Wednesday, August 26, 2020
The clever new print campaign, partially written in computer code, is design ...
- Carl's Jr.'s Latest? Weekday Wining
QSR Insider, Sarah Mahoney - Tuesday, August 25, 2020
Carl's Jr. is classing up its Steakhouse Angus Thickburger, rolling out ...
- Lunya Urges Women To Vote In Bed
D2C Insider, Sarah Mahoney - Monday, August 24, 2020
The D2C brand's new "Vote in Bed" campaign promotes absentee voting fr ...
- Levi's PSA Preps Gen Z for Suppression: 'Vote Anyway'
Marketing Daily, Sarah Mahoney - Thursday, August 20, 2020
The black-and-white film encourages young generation to know their rights, register a ...
- Nesting Americans Drive Home Depot Sales Up 25%
Marketing Daily, Sarah Mahoney - Thursday, August 20, 2020
Using words like "stupendous" and "outstanding," industry analysts are singing the Atlanta-bas ...
- Ka-Boom! Target Adds Share, Posts Record Sales
Marketing Daily, Sarah Mahoney - Wednesday, August 19, 2020
"But channel numbers don't tell the full story," with 90% of digit ...
- Walmart Crushes Sales, Overtakes Amazon In E-Groceries
Marketing Daily, Sarah Mahoney - Tuesday, August 18, 2020
Still, retailers have a long way to go before America is real ...
- With Virtual Wings, Brinker Charts New Path
QSR Insider, Sarah Mahoney - Tuesday, August 18, 2020
With the launch of It's Just Wings, a virtual concept delivered ...
- Untuckit Spoofs Founder With 'Mean Tweets' Spin
D2C Insider, Sarah Mahoney - Monday, August 17, 2020
Ads mean to show "that even though we are weirdly serious abo ...
- Purple Gains Edge Over Casper In D2C Mattress Wars
Marketing Daily, Sarah Mahoney - Friday, August 14, 2020
Americans wanted to get comfy as they sheltered at home, driving sal ...
- America's Hottest Retailers: Lidl, Wayfair, Build
Marketing Daily, Sarah Mahoney - Thursday, August 13, 2020
The list does provide an accurate peek into a post-COVID world, dominat ...
- Columbia Sportswear Taps NASCAR's Wallace As Ambassador
Marketing Daily, Sarah Mahoney - Wednesday, August 12, 2020
The deal also includes the sponsorship of Richard Petty Motorsports, Wallace's t ...
- Bowery Farming Wants To Make Lettuce Safe, Smart And Tasty
Marketing Daily, Sarah Mahoney - Tuesday, August 11, 2020
Grown indoors, lettuces, greens and herbs are non-GMO, free from pesticides "a ...