- YouTube TV Warns Of Possible Blackout, Will Cut Price By $15 A Month If Disney Nets Are Removed
Television News Daily, Wayne Friedman - Tuesday, December 14, 2021
YouTube TV has warned that Disney networks could be removed this Frid ...
- Peloton Gets Dinged Via 'Sex And The City' Spinoff
TV Watch, Wayne Friedman - Tuesday, December 14, 2021
This wasn't an approved "product placement" deal by Peloton. Association with dea ...
- Streamer Growth Results in More Competition, Cutbacks In CTV Homes
Television News Daily, Wayne Friedman - Friday, December 10, 2021
U.S. viewers are watching more advertising video-on-demand services than subscription video-on-demand platform ...
- Peloton Responds To 'And Just Like That' Death Scene With Positive Ad
Television News Daily, Wayne Friedman - Sunday, December 12, 2021
In a rapid response to what seems like a product-placement deal go ...
- Are TV Ads Better When Produced With Sustainability, Climate Change In Mind?
TV Watch, Wayne Friedman - Monday, December 13, 2021
The issue is twofold: messaging in commercials, as well as those green-relat ...
- Netflix Dominates Streaming TV Minutes In Q3
Television News Daily, Wayne Friedman - Thursday, December 9, 2021
The catch to Netflix's lead: Consumption of its original shows quickly declin ...
- NBCU Gives Theaters Exclusivity For Most Films, Peacock Gets Movies After 45 Days
Television News Daily, Wayne Friedman - Thursday, December 9, 2021
This includes "most" productions from all its film units -- Universal Picture ...
- Netflix Expands Its Fan-Based Event Tudum To An Entertainment News Website
Television News Daily, Wayne Friedman - Friday, December 10, 2021
Netflix is launching an entertainment news website, Tudum, offering news and vide ...
- Would A National TV Campaign Help President Biden?
TV Watch, Wayne Friedman - Friday, December 10, 2021
Biden's numbers are better than Trump's - but he and the med ...
- OpenAP Launches Cross-Platform Measurement Framework For TV
MediaDailyNews, Wayne Friedman - Thursday, December 9, 2021
GroupM, Dentsu and Horizon Media are among the first agencies to participat ...
- CNN Suspends Prime-Time Host Chris Cuomo 'Indefinitely'
Television News Daily, Wayne Friedman - Wednesday, December 1, 2021
Chris Cuomo has been suspended because of his involvement in attempting ...
- Video Streamers Raise National TV Marketing Spend 40% In Q3
Television News Daily, Wayne Friedman - Wednesday, December 8, 2021
The increase in marketing spend can largely be attributed to new entri ...
- TV Networks Might Need Their Streamers To Sustain Impressions, Viewer Interest
TV Watch, Wayne Friedman - Thursday, December 9, 2021
ABC and NBC are launching new comedies now -- with initial deb ...
- Nunes Leaving Congress To Head Trump Media Co.
MediaDailyNews, Wayne Friedman - Tuesday, December 7, 2021
The Trump company intends to merge with Digital World Acquisition Corp, ...
- Gracenote Launches Entertainment Programming Measurement To Forecast TV, Movie Performance
Television News Daily, Wayne Friedman - Wednesday, December 8, 2021
Nielsen's Gracenote is launching a new tool to predict audiences for entertainme ...
- TV Advertising Can Be Fun - Who Knew?
TV Watch, Wayne Friedman - Wednesday, December 8, 2021
Ryan Reynolds is starting a Creative-As-A-Subscription service for those creators who wa ...
- FX Drops 'FX on Hulu' Brand Marketing Efforts
Television News Daily, Wayne Friedman - Monday, December 6, 2021
Because of its growing global distribution on different platforms, the title wi ...
- Streamers Get Higher Marks For Ethical Media Than Social Networks
Television News Daily, Wayne Friedman - Monday, December 6, 2021
Consumers gave premium streaming platforms a "net ethical" score of 42, whi ...
- Streamers Will Experience Volatility In 2022 - And That's A Good Thing
TV Watch, Wayne Friedman - Tuesday, December 7, 2021
The streaming consumer option is still not a perfect a la car ...
- Global TV Ad Spend To Climb Modest 3.3% In 2022
Television News Daily, Wayne Friedman - Friday, December 3, 2021
One of the fastest-growing segments continues to be new digital and O ...
- CNN Fires Chris Cuomo Days After Suspension
Television News Daily, Wayne Friedman - Sunday, December 5, 2021
CNN cited additional information in its ongoing investigation to warrant the firin ...
- National TV Airings, Spend, Impressions Down 23% To 36% In Q3 Vs. 2019 So Far
Television News Daily, Wayne Friedman - Sunday, December 5, 2021
Estimated national TV spending sank 26% lower than in 2019 to $292 ...
- While National TV Ad Revenues Flow To Streamers, Broadband Platforms, Ad Count May Change
TV Watch, Wayne Friedman - Monday, December 6, 2021
Is there enough ad inventory to accommodate all veteran, big branded ...
- ESPN Tops Cablers For November Prime Time, Fox News Second, Hallmark Channel Third
Television News Daily, Wayne Friedman - Thursday, December 2, 2021
For the second straight month, ESPN -- thanks to its "Monday Nig ...
- Mediaocean Gets Publisher-Focused CTV Fraud Patent
Television News Daily, Wayne Friedman - Thursday, December 2, 2021
Publishers can now integrate the verification technology into their systems -- ...
- Sinclair's Diamond Sports Group Inks NHL Renewal Deal, MLB Lockout Looms
Television News Daily, Wayne Friedman - Thursday, December 2, 2021
Diamond Sports Group's multi-year deal with the NHL gives it digital a ...
- Major League Baseball Lockouts Haunt TV Marketers
TV Watch, Wayne Friedman - Friday, December 3, 2021
Baseball was hurt the last time there was a lockout -- ba ...
- Mobile Apps Moving To 'Ethical' AI Label?
Mobile Insider, Wayne Friedman - Thursday, December 2, 2021
Watch out for those different degrees of encouragement mobile apps can u ...
- Advocado Buys Kantar's Ad Verification Unit
Television News Daily, Wayne Friedman - Wednesday, December 1, 2021
Advocado says the deal gives it an integrated ad verification, attribution a ...
- Veteran TV Ad Sales Exec Steve Mandala Named CRO, Estrella Media
Television News Daily, Wayne Friedman - Wednesday, December 1, 2021
EstrellaTV, a national Spanish broadcast TV network, reaches over 40 million U. ...