- High-Priced Q1, Q2 Scatter Inventory May Not Impact Upfront
TV Watch, Wayne Friedman - Monday, May 3, 2021
The overriding factor is major consumer behavior changes - rising streaming usa ...
- NBCU Q1 Ad Revenue Dips 3.2%, Peacock Hits 42 Million Subs
Television News Daily, Wayne Friedman - Thursday, April 29, 2021
The decline is due to lower linear TV ratings. Comcast says ...
- Could A Broadcast TV Network Disappear In 5 Years?
TV Watch, Wayne Friedman - Friday, April 30, 2021
Monetizing a legacy TV network is challenging in an increasingly digital wo ...
- Discovery's Ad Sales In Line With Expectations, Net Income Down 63%
Television News Daily, Wayne Friedman - Wednesday, April 28, 2021
One plus: U.S. ad revenues benefited from the addition of its premi ...
- Vizio, Verizon Media Make Data Access/TV Inventory Deal For CTV Ads
Television News Daily, Wayne Friedman - Wednesday, April 28, 2021
In January 2022, Verizon Media will be the exclusive demand-side platform f ...
- Streamers May Just Need Popular Vs. Award-Winning Movies
TV Watch, Wayne Friedman - Thursday, April 29, 2021
Movie nominations influenced the movie viewing of 70% of survey takers, accordi ...
- Turner Sports, HBO Max Score NHL Games
Television News Daily, Wayne Friedman - Tuesday, April 27, 2021
Turner Sports and NHL struck a seven-year multimedia deal starting with t ...
- OpenAP Introduces 'OpenID,' New Identifier For Linear TV/Digital Advertising
Television News Daily, Wayne Friedman - Wednesday, April 28, 2021
OpenAP has signed major agency holding companies, including Dentsu Media, GroupM, Hawor ...
- Oscar Viewing Is Down -- What's To Blame?
TV Watch, Wayne Friedman - Wednesday, April 28, 2021
The king of all trophy-based entertainment awards shows, "The Oscars," took anoth ...
- U.S. TV Time Viewed In Q1 Down 9%, More Declines Expected
Television News Daily, Wayne Friedman - Monday, April 26, 2021
From March 15-April 18 of this year, average broadcast viewership had ...
- Streaming First-Run Movies Works For HBO Max
TV Watch, Wayne Friedman - Tuesday, April 27, 2021
AT&T's HBO/HBO Max added 2.7 million new U.S. subscribers in the fir ...
- Disney Sells Out Oscar Ads, Reaps $2M Per :30
Television News Daily, Wayne Friedman - Friday, April 23, 2021
Top sponsor-level advertisers in this year's show include Google, General Motors, Rol ...
- Netflix Leads 'Average Time' Share For Q1, Competitors' Movie Content Gains
Television News Daily, Wayne Friedman - Friday, April 23, 2021
In the first quarter of 2021, Netflix had a 23% share ...
- Netflix Takes 7 Oscar Wins, Most Nominations, Leading All Studios
Television News Daily, Wayne Friedman - Monday, April 26, 2021
Netflix won the most awards, but missed Best Picture. Walt Disney w ...
- ABC Sees Slight Rise In Oscars Advertising, Viewing Down 58%
Television News Daily, Wayne Friedman - Tuesday, April 27, 2021
While ABC's "93rd Academy Awards" witnessed a slight lift overall in nation ...
- TV's New Bundle May Already Be Here
TV Watch, Wayne Friedman - Monday, April 26, 2021
How many more streamers can the TV landscape sustain? That's a b ...
- WarnerMedia Up 18% In Ad Sales, Xandr's Digital Platform Soars
Television News Daily, Wayne Friedman - Thursday, April 22, 2021
The NCAA "March Madness" tournament on WarnerMedia cable networks boosted its advertisi ...
- Nielsen Starts Streaming Video Ratings Service For Platforms, Devices
Television News Daily, Wayne Friedman - Thursday, April 22, 2021
The new service measures "should be comparable to that of the metri ...
- WWE Sees Q1 Revenues Sink 9%, Blames Lack Of Live Events
Television News Daily, Wayne Friedman - Thursday, April 22, 2021
Live event revenue sank 97% to $500,000 (from $17 million in t ...
- NextGen TV May Be Able To Fact-Check News Content
TV Watch, Wayne Friedman - Friday, April 23, 2021
Some reports suggest ATSC 3.0 might also be a tool to identi ...
- Verizon Media Posts Another Strong Quarter, Fios Video Records Subscriber Losses
MediaDailyNews, Wayne Friedman - Wednesday, April 21, 2021
Verizon Media, a division that includes Yahoo, AOL and 'Tech Crunch,' post ...
- Mobile Marketers Think Pushing Is A Good Thing. Will You Push Back?
Mobile Insider, Wayne Friedman - Thursday, April 22, 2021
Thirty-one percent of users find push notifications aren't helpful at all; on ...
- Sling TV Is Raising Prices, But Lowering National TV Marketing Spend
Television News Daily, Wayne Friedman - Wednesday, April 21, 2021
Sling Orange and Sling Blue packages typically sell for $35 per mon ...
- Chauvin Trial, Verdict Seen By 18.4 Million Nielsen-Measured Viewers
Television News Daily, Wayne Friedman - Wednesday, April 21, 2021
The trial coverage and verdict of Derek Chauvin took in 18.4 milli ...
- Disney Inks Deal For Sony Pictures Movies For Disney+, Hulu, TV Networks
Television News Daily, Wayne Friedman - Thursday, April 22, 2021
On the heels of a huge Netflix movie distribution deal, Sony Pictur ...
- Big European Soccer Teams Try To Go Rogue For More Money
TV Watch, Wayne Friedman - Thursday, April 22, 2021
Within days of the ESL announcement, the negative reaction caused a cour ...
- Netflix Dominates 'Demand Share' Of Streamers
Television News Daily, Wayne Friedman - Tuesday, April 20, 2021
Netflix accounted for the top seven of 10 most in-demand original ser ...
- Netflix Misses Q1 Subscriber Growth Estimates, Less New Content Blamed
Television News Daily, Wayne Friedman - Tuesday, April 20, 2021
Netflix added 3.98 million global pay subscribers, missing its subscriber guidance ...
- Can Streamers Break Through With Live TV?
TV Watch, Wayne Friedman - Wednesday, April 21, 2021
Premium streamers will air NFL games on ViacomCBS via Paramount+ and NBCUniversal ...
- Nets Ask Advertisers To Move As Much As 30% Of Upfront Into CTV
Television News Daily, Wayne Friedman - Monday, April 19, 2021
Major TV networks are pushing brand TV advertisers to shift 20% ...
