Marketing Daily Editions for June 2007
- Marketing Daily - Friday, June 15, 2007
- Disney Creating 'High School Musical' For Wii, PlayStation2
- P&G Names Beanstalk Group to License Global Trademarks
- Sprint Nextel Features NASCAR's Montoya In TV Spot
- Product Placement No Magic Marketing Bullet
- P&G Using Influence To 'Bring The Love Back' To Brands
- ANA Confab Seeks To Define, Illuminate Integration
- Norelco's Racy Viral Bodygroom Video Spawns Sequel
- Pfizer's Pudgy Puppy Drug Launches With BARC
- Act, But Don't Overreact, Recall Study Advises
- Marketing Daily - Thursday, June 14, 2007
- Report: Kellogg To Stop Marketing Food Products To Children
- Certified Pre-Owned Vehicle Sales Spike On Dealer Incentives
- Neutrogena Signs Up Actress Jennifer Garner
- Ikea Wins Gay Ad Award, But The Field Is Shrinking
- Ogilvy Healthcare Practice Adds To Stable
- Industry Veteran Joins AOL As CMO
- Marketing Accountability: The Long And Short Of It
- Unilever Leverages Consumer Obsession With Celebrity Gossip
- Film Parlays Green Message Into $25M Marketing Support
- Marketers Find What's Good For Environment, Good For Business
- Applebee's Adds New Meaning To 'Consumer-Generated Content'
- Marketing Daily - Wednesday, June 13, 2007
- Piaggio Launches 'Transformers' Campaign For Vespa
- Black & Decker Names Head of LitterMaid Pet Unit
- Remington Taps Stylist For Promotions
- Anheuser Wins 'Bud' Battle With Budejovicky
- Babes In Skirts: Dresses Make A Comeback With Legs
- Burger King, Visa Partner For Cashless Transactions Promo
- American Airlines Partners With 'Steve Harvey Show'
- Study: Today's Dads Play Big Roles In Kid-Related Purchases
- Puma, 'Stuff' Co-Promote Golf, Gaming Tournaments
- Alka-Seltzer Offers A Chance To Sin And Be Forgiven
- Average CMO Tenure Creeps Over The Two-Year Mark
- Marketers Cling To TV Even As Online Advertising Advances
- Marketing Daily - Tuesday, June 12, 2007
- Ross Joins Cytogen As SVP/Sales, Marketing
- Porsche Content, Ads Are Narrowcast To Affluent Vacationers
- Wendy's In Father's Day Adoption Push
- Boris Becker, Polo Ralph Lauren Back Wimbledon
- Philly's Global Marketing Is Paying Off
- Anheuser To Distribute Vermont Vodka Made From Maple Syrup
- Nearly Half Worry About Debt But Most Have No Plans In Place
- Mattel's Barbie And Bonne Bell To Push Makeup For Little Girls
- Russian Standard Vodka Sues Stoli, Launches 'Pure' Campaign
- Survey Results Make A Case For Direct Mail
- Marketing Daily - Monday, June 11, 2007
- GlaxoSmithKline Launches $150 Million Effort For Alli
- Polygamists Are Consumers, Too
- Subway Ad Nets Grand Prize In Radio Contest
- Mars Offers Sweepstakes With 'Take Dog To Work Day'
- LG Puts Cell Phone Owners To Work As Music Critics
- Study: Organic Food Not Necessarily Better For Environment
- Marketing Associations Form New National Organization
- Sears Calls On 'Over Your Head' Host To Intro Craftsman Line
- Many Pharma Brand Managers Find Marketing Mix Lacking
- Marketing Daily - Friday, June 8, 2007
- TBWA Unit Takes Top Effie For Apple's 'Get A Mac' Campaign
- PepsiAmericas, PepsiCo Buy Stake In Ukraine Juice Firm
- Dunkin' Donuts Names Senior Brand Marketing Officer
- Whirlpool Seeks Partners To Handle Products Under Its Name
- With Red-Hot May Results, Saks Readies Fall Campaign
- Growing Pet Products Push: Convenience = Luxury = $$$
- As Hybrid Sales Hit 1 Million, Toyota Determined To Sell More
- Microsoft To Sell New Zune At Target, Amazon.Com For 30 Days
- Coke, Campbell In Distribution Deal For V8 Line Of Juices
- Marketing Daily - Thursday, June 7, 2007
- Ford Shines In J.D. Power's Quality Analysis
- Nike Launching Ads Around 'Witness'
- Lunesta Still Most-Recalled; Rozerem's Abe Lincoln Catching Up
- Martino Flynn Expands Consumer Healthcare Practice
- Miller Lite, Jeep In Summer Give-Away Promo
- Camp Jeep Lines Up Entertainment For Yearly Event
- Dell Announces Plans To Become Greenest Of Them All
- Tyson Foods Aims $70 Million Campaign At Guilty Moms
- Study: Consumer Satisfaction, Commitment to Banks On the Rise
- L.L. Bean To Build Outdoor Education Theme Park In Maine
- Marketing Daily - Wednesday, June 6, 2007
- Digital Picture Frames Category Has Nowhere To Go But Up
- A-B Priming Pump In Father's Day 'Here's To Beer' Push
- Feds Try To Block Whole Foods, Wild Oats Merger
- Sonic Drive-In Offering Free Root Beer Floats
- Harrah's, Kraft Ink Deal For World Poker Series
- Graco Invites New Parents To Vie For Catalog Cover
- Gillette Hitting Home Runs For Prostate Cancer Research
- Kids Using Consumer Electronics At Ever Younger Ages
- Unnatural Beauty: Burt's Bees Generates Cosmetics Buzz
- P. Diddy Helps Burger King Launch Late-Night Hours
- Cuts By Largest Advertisers Drive Spending Down 0.3% In Q1
- Marketing Daily - Tuesday, June 5, 2007
- Hyundai, Nissan On Top In Consultancy's Annual Quality Index
- Shutterfly Names Industry Veteran To CMO Post
- Payless ShoeSource Adds Alice + Olivia To Guest Designers
- Kraft Debuts Jingle Promotion For Oreo Cookies
- Apple, AT&T Debut iPhone Spots, Announce June 29 Ship Date
- Gulf Oil Pairs With MLB In Promo Contest
- Cars.com Adds Women's Car Site To Network
- Private-Label Goods On A Roll; Brands Take A Beating
- Kimberly-Clark Puts Forth 'Hands-On' Effort For Viva Brand
- Friendly's Targets Young Adults With Online 'iScream' Promo
- Goodbye, Urban Consumer. Hello, Urban Hustler
- Marketing Daily - Monday, June 4, 2007
- Smaller Vehicles, Crossovers Boost May Auto Sales
- KitchenAid Taps Brand Chief For Social Responsibility Role
- KFC Gives Aspiring Musicians A Chance At Stardom
- Verizon, Prince Offer Digital Download
- Study Finds Consumers Are Still 'Trading Up'--Except for Housing
- California Wine Wages New Campaign In 'Secession' Attempt
- Baskin-Robbins Shores Up Expansion With 'Surf's Up' Campaign
