Marketing Daily Editions for October 2007
Marketing Daily - Wednesday, Oct. 17, 2007
Disney Sets Up Site For 'Treasure' Film
Toyota Reliability Drops In 'Consumer Reports' Survey
Group Calls For End To McD's Barbie Promo
Summit Entertainment Building Marketing Unit
Brand Matters: Delta 3Q Profit Quadruples; Sales Up 10%
Kellogg's, ESPN Create Kids' Sports Site
Chrysler Plans Wacky, Sweet Jeep Promo
Chevy Taps Agency For Aveo In Europe
Sponsorships: Amplified With An Interactive Boost
Holiday Spend Outlook: 'Tis The Season To Be Gloomy
NPD Study Finds Treo, T-Mobile Hardest Hit By IPhone
Au Bon Pain Moves To All-Natural Chicken
Marketing Daily - Tuesday, Oct. 16, 2007
Listen Here: EAR Awards Finalists Are Named
Number Of NYC Marathon Sponsors May Break Record
Verizon Wireless, Zeppelin Sing Duet
Mattel's U.S. Sales Fall Slightly From Recall
Marriott, Visa Team For Loyalty Program
Nokia Theater Opening With Promos In Lobby, Chicks On Stage
Companies Shifting More Funds, Brain Cells To Shopper Marketing
Virgin Re-Brands CircleLending, Launches Virgin Money
Autobytel Site Sets Out To Be First All-Things-Auto
Philips Promotes New Power Toothbrush With Public Sinks
Marketing Daily - Monday, Oct. 15, 2007
Organic Faves: Whole Foods, San Fran And ... Wal-Mart
Masters To Marketers: It's Time To Forge Ahead
Siemens Debuts Big Print Buy For Appliances
Ford Debuts Next Iteration Of 'American Dreams' For Lincoln
Dupri Gives Shout-Out in Beam's Campaign For Courvoisier
Disney Steps Up Its Branded-Produce Efforts
Catch Our Roundup Of The ANA Annual In Phoenix
Mr. Coffee Effort Dangles Java With Joe Nichols
Diamond Nuts To Partner With Top Brands In Holiday Promos
Web Marketers To Increase Social Media Spending
Marketing Daily - Friday, Oct. 12, 2007
Chevy Readies Critical Campaign Launch For Malibu
Ford Hires Farley Away From Toyota
Groups Challenge Credit Card Marketing At Colleges
Drugmakers, CVS Pull Kids' Cold, Cough Medicines
September Sales Weak, As Back-To-School Spending Vaporizes
Boomers More Likely To Vote, Less Likely To See Selves As Liberal
Motorola Debuts U9 With Backing By Fergie
Marketing Daily - Thursday, Oct. 11, 2007
Cointreau Taps Von Teese For Ambassadorial Role
ConAgra Pot Pies Pulled From Shelves
GM Testing Astra In 14 Markets
Burger King Promos Viva Piñata Characters
Consumers Venture Back Into Aisle 7 For Center-Store Goods
Study: Am Ex Ranks Highest in Satisfaction
AT&T Takes The Local Route To Promote U-verse Service
ExpressJet's National Campaign Takes Flight
Marketing Daily - Wednesday, Oct. 10, 2007
Cook Has Work Cut Out For Him As Samsung's New CMO
Tesco Finally Names The Date For Fresh & Easy
Talbots Reviews Brand Position
Heartland To Get Disney DVD Discounts
Merkle's Virtual Cupcakes To Raise Funds
Whirlpool Solves Refrigerator Photo Clutter
Car Shoppers Just Looking At Pix
Kawasaki Offers XM Radio On Bikes
Swiss Miss Beefs Up The Cocoa
Reebok, NHL Open Store In Manhattan
Masters Of Marketing: Keepers Of The Zoo?
HSBC Direct Launches $20K Dash Savers Sweepstakes
Study: Private Labels Missing Hispanic Opportunities
Chivas Bringing Back 25-Year-Old Scotch
Toyota Pitches Yaris To Xboxers
Marketing Daily - Tuesday, Oct. 9, 2007
General Mills, Curves Partner In Cereal Box Appearance Contest
Barefoot Cellars Named 'Wine Brand Of The Year'
Newest Manhattan Eatery Will Run Hot And Cold
Sterling Bank Names Marketing Chief
Beam, Absolut Seek Cocktail Synergy
U.S. Technology Rebrands As UST Global
Unilever Offers IPod Shuffles In 'Go Green' School Contest
Polar Takes On Nike + With Podfitness Team-Up
Advice On Print, Interactive Advertising: 'Keep It Simple'
Marketing Daily - Monday, Oct. 8, 2007
'U.S. News' Enters Consumer Guidance On Car, Truck Buying
Dunkin' Donuts Withdraws Glow Sticks
J.D. Power: Consumers Want Their HDTV Again And Again
BK-Branded Games To Be Marketed In Deals With Cell Providers
Years In Development, Crayons Fruit Juice Makes Splash
Report: African-American Market Untapped By Most Providers
Unilever, Sunbeam Back 'DeGeneres' Marketing Program
Marketing Daily - Friday, Oct. 5, 2007
Bridgestone Name Goes On NFL's International Series
BK Offers The Whole Outfit For Halloween
Verizon Beefs Up Fenway Park Wireless Capacity
Experian to Offer File Freeze to Consumers Nationwide
'Storyline' Product Placements Gaining On Cable
Citi, Expedia Offer New Co-Branded Credit Card
M&M's Scares Up $1M For Halloween Promotion
Verizon Wireless Scores Points With 'No Excuse' Campaign
Honda Merges Tough With Classy For New Ridgeline Ads
Maytag Marks Centennial With Lonely Repairman, Willard Scott
Marketing Daily - Thursday, Oct. 4, 2007
Carlomagno Named Baby Bee Bright Marketing Director
Gap Launches Campaign For Red
Blue Cross: Let A Smile Be Your Preventative
FDA Seeks Halt To Lilly's Cymbalta Promotion
To A Doubled Ad Spend, Hillshire Farms Adds New Flavors
Carnival Cruise Names Marketing EVP
Sears Brings Back Ever-Popular Wish Book Catalog
Microsoft Mum On Just How It Plans To Catch Up To IPod
Gen X: 'Immense' Potential for Financial Services Marketers
Sales Off 3% In September But Certain Makers Gained
Duracell Ads Promote Rechargeable Batteries' Longevity
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