Marketing Daily Editions for March 2012
Marketing Daily - Friday, March 16, 2012
Yahoo Part Of Dodge Ram's Digital Country
BBH Repurposes Homeless At #SXSW
Battery Life Woes Drag Satisfaction Down
Which Brands Are Best-Loved By Families?
50 Brands Named 'Customer Service Champions'
Domestic Autos Do Well In Total Value
Feds Launching Grisly Anti-Smoking Campaign
Energy BBDO To Handle Quaker Portfolio's Creative
Samuel Adams Pulls Best Beer Buzz Across the U.S.
Fiat Launches New Ad
Piaggio: New Bikes For North America
Networked Audio Shipments To Explode
The Bookshelf: 'Culturematic,' 'Face-to-Face Book', 'Brand Rituals'
Marketing Daily - Thursday, March 15, 2012
Global Ad Budgets Shift To Emerging Markets
Zara Shows Its New York Love
Stengel, Millward Brown: It's About Ideals
Starwood Hotels And Resorts Launches iOS App
Perception Of Value Depends On Product's Origin
Volvo Not Risk-Averse When It Comes To Mobile
Acer To Sponsor New York Knicks
PepsiCo's Global Potato Chip Sales Top $10 Billion
With Sales Up, Books-A-Million Names New CEO
State Farm Salutes Hero Dogs
Goldman Resignation: Righteous, Or Just Indignation?
Lexus Tops J.D. Power Customer Service
McDonald's #4 Among Top 10 Hispanic Advertisers
Why 'Good' Press Releases = 'Bad' Journalism
Marketing Daily - Wednesday, March 14, 2012
Toyota Plays 'Game Of Life' For Prius C
Mobile Has Disrupted Marketing. Now What?
Ads Starring CEOs: What Makes Winners, Losers?
Infectious Meow Mix Jingle Returns
Marketers Lag Behind In Data Collection
Gen Y Shoppers Want To Share, Boomers To Save
Facebook's Facelift Has Marketers Networking
Tablet Owners Heaviest Mobile Shoppers
BelVita Makes the SXSW Music Scene
Subaru Hits The Office Park
Volkswagen Spoonsors Concert By Kraftwerk
Comcast Brings Sanity To March Madness
Marketing Daily - Tuesday, March 13, 2012
Ford Flex Backs Humorous Suburban Dictionary
Big Box Supporting Small Box
Method Launches Video Madness
Pennzoil Effort Celebrates Love Affair With Cars
Restaurants Grabbing Snack Share
MillerCoors Relaunches Low-Cal Beer
Cameron Diaz Named Face of Tag Heuer
Cornell Returns To Pepsi; Succession Speculation Bubbles
Macy's Adding Champagne Bar To Shoe Department
Little Caesars Launches March Madness Freebie Promo
Prius Plays The Game Of Life
NET10 Backs Arena League
Marketing Daily - Monday, March 12, 2012
Sir Richard's Condoms Effort Mocks Limbaugh
Like It Or Not, You're In The Content Business
Shoppers Are Patient, Moderate ... And Male
Residence Inn Goes Wild In Campaign
Apple Tops In S.F., Yeah; Salt Lake City No. 2?
New Marine Corps Effort Aims For Diversity
Dairies Use Multimedia To Moo-ve The Needle
SXSW And The Networked Car By Chevy
Gillette, P&G Vet Shirley To Lead Bacardi
Coke, Pepsi Changing Caramel Coloring
Buick Verano Takes On 'Celebrity Apprentice'
Infiniti Launches Campaign For JX Crossover
NASCAR Gives Office Depot B-to-B Honors
Best Buy Taps Starbucks' Gillett As New Digital Head
Marketing Daily - Friday, March 9, 2012
Pandora: Luxury Marketer Makes Jewelry Social
Does Your Brand Walk the Walk?
Understanding Social Media 'Personas' Is Key
Dial For Men Gets The Ladies' Pinterest
Vans Teams With Anti-Smoking Effort At SXSW
Ford Gets Real For 2013 Escape
Starbucks Deal Adds Jolt To Single-Serve Coffee
Kraft, Nokia Launch Mobile Innovation Lab
Ram Truck Backs First Response
Marketing Daily - Thursday, March 8, 2012
AmEx Turns Tweets Into Savings
St. Patrick's On Saturday: A Mixed Blessing
Stars Record Song For ConAgra Anti-Hunger Campaign
Automakers' Sites Are Digital Wind Tunnels
Consumer Confidence Up ... Kind Of
Redbox Tops 2 Billion Rentals
Walgreens/Foursquare Combo First National Effort
New iPad Features Sharper Screen, 4G
Spalding Taps Fredette, Chalmers And Singleton
NPD: Music Sales Increase
Partnership At Taps Mark Tatum
PepsiCo10 Expansion To Be Announced at SXSW
A Lesson In How To Make A Pet Story
Marketing Daily - Wednesday, March 7, 2012
Ciroc Scores With During-Bowl Videos, Social
B2B Marketers: Creating A Great Customer Experience
Macy's Takes Annual Flower Show Outside
Virgin's Branson Submits To Higher Calling
Optimism Is Back, Downscaled
Sports Fans Love Mobile Stats, Apps
UGG Captures The Thrill Of 'The Chase'
The Rise Of The Creative Middle Class
LG Resurrects Duke, Kentucky Rivalry
Caribou Coffee Launches Twitter Sweeps
Mobile Aptitude: Nordstrom, Macy's, Dillard's Score Highest
CSPI Finds Carcinogens In Caramel-Colored Soft Drinks Offers To Buy Limbaugh Ads
Apple Leads Fortune's Most-Admired Brands
Big Mac Drives Home Its New Happy Meals Message
Marketing Daily - Tuesday, March 6, 2012
Jim Beam Devil's Cut Spot: Another 'Bold Choice'
Crowdsourcing A 'Modern' Definition of PR
Nordstrom Selling Used Shoes? I'm In!
Struggling, Gen Y Redefines Wants, Needs
Jack Daniels, Band Open 'Drinking School'
State Farm, Allstate Eclipse Geico, Progressive
Dealerships Losing Younger Customers
'Lorax': Battered And Badgered But Boffo Box Office
Chevrolet Reinvents Dealership Advertising
AT&T Offering Beats BeatBox
NFL Sponsorship Works For Brands
Marketing Daily - Monday, March 5, 2012
Lipton Taps Lady Antebellum For Campaign
How To Reach Sports Fans On Twitter - Live
Correction: Nordstrom Rack Selling Used Shoes
What Analytics Can Do For Your Mobile App
Limbaugh And The Perilous Media Landscape
Tiger Beer Brewer Backs Street Football
Ace Debuts First-Ever Paint Campaign
Sprint Campaign Focuses On Data Limitation
Venables Bell & Partners Creates Brand Consultancy
DirecTV Prevents Sheen Encounters
Harley-Davidson's Fan Machine Generates New Ad
Maas Dishes On Sex, Guilt and Creating Ads That Sell
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