July 22 - 25, 2024
Wednesday, March 14, 2012
Top of The News
Facebook says that its revamped brand pages introduced late month, which offer advertisers "more capabilities to create splashy, media-rich pages" at no cost, are "off to a strong start," reports … Read the whole story
AUTOMOTIVEToyota is doing something that few, if any, automakers have tried: the company is introducing its newest Prius car to Gen Y consumers by … Read the whole story
- COMMENTARY
Our world is becoming freer, with consumers increasingly on the move. As a result, marketers need to change up their game to make their … Read the whole story
RESEARCHAmong the 13,000+ TV ads assessed by Ace through consumer surveys and proprietary scoring methods since January 2009, Ace's database showed just 76 CEO-starring … Read the whole story
PACKAGED GOODSHalf of respondents recall most, if not all, of the lyrics to the catchy tune. In addition, 81% of respondents claimed to have heard … Read the whole story
- TECHNOLOGY
"We've seen an increase in the amount of data, but we are not yet using it effectively," David Rogers, executive director of BRITE, Center … Read the whole story
RETAILNo matter how old a person is, getting a great deal on a good product is nice. But a new survey from Brodeur Partners … Read the whole story
UPCOMING EVENTS
Brand Insider Summit QSR June 3 - 6, 2024
Kimpton Hotel Fontenot
Featuring top industry speakers including:
Beth Hardy - Modern Market Eatery, VP of Marketing
Jerrod Mitchell - Flynn Group (Panera Bread + Arby's), Vice President of Marketing
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