MediaPost Agency Daily Editions for April 2026
MediaPost Agency Daily - Friday, April 10, 2026
Jung von Matt SPREE To Lead VW's Global Social Media
West BBDO, AT&T Make Masters 'Connection'
Agency Consultancy Acquires Amazon Ads Expert
Lippe Taylor, Twelvenote Unite As /Prompt
Cleland Joins FUSE Create As Creative Director
Automotive TV Spending Falls 31% In March
The Media-Buying Singularity Is Almost Here: Upfront 2031-32
A Third Of U.S. Streaming Ad Spend Is By Firms That Run On All 9 Platforms
Go-To-Market Fills The Basket, But Most B2B Pros Can't Even Define It
MediaPost Agency Daily - Thursday, April 9, 2026
BBDO Chicago Creative 'Protects' M&M's Peanuts
Robles Leads Business Strategy For Walton Isaacson
Publicis, Microsoft Partner On Agentic Marketing
Day One Agency Creates 'Good Chemistry' For Naturium
Yellow House Collective Selects Torres, Gonzalez To Enhance Cultural Integration
How Reddit Made The Privacy-First Ad Measurement Shift
Luxury Is Back, And Media Buyers Can Finally Stop Whispering About It
What Most Brands Get Wrong Measuring Influencer Marketing ROI
MediaPost Agency Daily - Wednesday, April 8, 2026
Chupa Chups Fans Can Stop 'Wrestling' With Wrappers
Hodgson Joins R/GA As VP, Executive Strategy Director
TikTok, HubSpot Integration Unifying Campaign Management
Gray Ban: American Crew 'Flys Under The Graydar'
Meta, Google Verdicts Should Change How Marketers View Social Media
Google Tests AdSense Privacy Updates In Two Phases
TikTok Ad Chief Khartoon Weiss Leaving For 'New Opportunity'
Netflix Launches Ad-Free 'Playground' For Kids
Trump Threatens Jail Time To Reporters If They Don't Name Leaker
'The American Prospect' Says It Will No Longer Run Programmatic Ads
MediaPost Agency Daily - Tuesday, April 7, 2026
Gibson Becomes Terri & Sandy's Chief Strategy Officer, Leads AI Platform
The Forge Debuts, Centers On Brand Participation In Fandom Culture
AI Research Is Now The Default, Not The Experiment, For B2B Buyers
'Raised' Expectations: Tequila Don Julio Toasts World Cup
Callen Devises Product Hook For Hulu, Disney+ 'Drama'
Lego Calls In Real-Life Luke To Hype Smart Bricks
Meta Hybrid Superintelligence Could Shift To Mostly Closed AI Models
Musk Said To Demand SpaceX IPO Investors Buy Grok Subs, Advertise On X
Campaign Suggests Surprising Way To Reduce Prostate Cancer Risk
Brave's New World: Less Data, More Agentic
Soon To Close, 'The Pittsburgh Post-Gazette' Is At Center OF Family Battle
Macy's Seeks To Make Retail Media Campaigns The Center Of The Marketing Playbook
MediaPost Agency Daily - Monday, April 6, 2026
EagleTree Capital Aquires Marketing Agency Opus Group, Plans Growth
Mars Gum, BBDO Target Young Demos, Chew On 'Overthink'
2030 Forecast: Ad-Supported Video Soars 75% To $540B
Rethink Taps McDonald As Head Of Business Development
Hulu's 'Testaments' Activation Targets NYC
AI Discovery Is Forcing Ad Industry To Rethink Earned Media
Robert Pattinson Leads 1664's Global Campaign Exploring The Mystery Of Good Taste
Why Simple Drives ChatGPT Ads Forward, Creativity Takes Backseat
Health, Government Entities Advertised On Sites That Promoted Misinformation
MediaPost Agency Daily - Friday, April 3, 2026
Novus Names Rosenthal As Managing Director, Strategy
Ammunition Creates New Mandate, Updates Visual Identity
Publicis Acquiring Sports Marketing Shop 160over90
'Legendary' Sports Power 11.5% Expansion In February Ad Market
Polestar Selects Pulse Advertising As Global Influencer Marketing Partner
LOLA Madrid 'Unwraps' Summer For Cornetto
Stitch Fix Turns A Compliment Drought Into A Marketing Strategy
How 'And A Coke' Campaign Leads To Performance
All Eligible Snap Creators Can Now Offer Subscriptions
MediaPost Agency Daily - Thursday, April 2, 2026
Criteo GO Uses Generative AI To Scale Wider Ad Base, Allocate Budgets
'Game' On: Mirimar, LeBron James Tee Off For Powerbeats Pro 2
Microsoft Advertising Experiments With Ecommerce
Sycophantic AI Might Make Advertising More Engaging...And More Dangerous
Mediaspace Health Debuts, Focuses On Targeted Marketing And Media Strategy
Two Tango Collaborative Highlights Virginia Farm Bureau's Clients
Consumers Turn To AI For Advice, Less For Management
Google Teaches Brands To Build Dynamic Agents
Programmatic Ad Tech Overlooks Differences In Media Quality
U.S. Judge Says President Trump Cannot Cut Off Funding For NPR, PBS
MediaPost Agency Daily - Wednesday, April 1, 2026
Kuperman Joins Mediaocean As Chief Strategy Officer, Guides AI Growth
W+K Crafts Malibu Pink Spots With Sabrina Brier
Recognizing The Shift Early: Why We Moved Beyond The Trade Desk
Hanson Dodge Wins AOR For Festa Pinsa Crusts
Greenberg Succeeds Birkin As CEO Kyu
Confessions From Brainlabs' Chief Solutions Officer: Performance Marketing, Programmatic Scaling, and Experimenting Often
Doritos Uses Soccer Mockumentary To Boost 'Triangle Theory'
Group Initiates $100M Ad Campaign Promoting Trump's AI Agenda
Unilever's Shrink-To-Grow Playbook Behind McCormick Mega-Merger
AI Is Good At Optimizing Things, Including Ad Fraud