Real-Time Daily Editions for March 2017
Real-Time Daily - Friday, March 31, 2017
Header Bidding Isn't Helping Improve Ad Quality, Brand Safety
Real-Time Daily's Personnel News: Week Of March 27
Connatix Launches Platform Focused On Brand Safety
LiveIntent, Taboola Partner For Personalized Email Content
Australian Government Curtails YouTube Advertising
AI: The Elephant In The Room
Publishers Look To Profit From Platforms' Content Woes
Google Maps Lets Users Share Real-Time Location
Ad Blocking Is An Opportunity, Not An Obstacle
Trolls Are Ruining The Web
Real-Time Daily - Thursday, March 30, 2017
AppNexus Sees Hybrid Server-Side Header Bidding Approach Most Viable
Google Allows Boycotting Marketers To See Which Videos Their Ads Could Run Against
Broadband Carriers Promise 'Air-Tight Approach To Privacy'
JPMorgan Chase Limits Ads
Programmatic Advertising: Is It The End Of Advertising As We Know It?
Now Telecom Cos. Can Mine Consumers' Data
YouTube Walks A Tightrope
Google Maps Lets Users Share Real-Time Location
Brand Safety Is Actually Improving Online, Figures Reveal
Real-Time Daily - Wednesday, March 29, 2017
What Role Does Programmatic Media Play In Brand Safety?
Study: Most Consumers Served No More Than One Viewable Impression During A Campaign
MRC Finalizes Location-Based Ad Measurement Guidelines
House Repeals Broadband Privacy Rules
'The Guardian' Is Suing Rubicon Project
What's Stalling Contextual Targeting For DCO?
TV Marketers' YouTube Quandary: Impossibly Instant Media Buys
New Antitrust Head Likely To Approve AT&T's Merger With Time Warner
Twitter Considers Pre-Roll Advertising On Periscope
Real-Time Daily - Tuesday, March 28, 2017
What's The Real-Time Marketing Potential Of Facebook's Location Tracking Feature?
USAF Campaign Proves Engagement Metrics, Click-Throughs Rise With 360 Video
Acxiom, Viant Extend Partnership To Improve Audience And Measurement
Brand, Ad Safety Issues Spread From Google To Social Media Platforms
Spotify's Acquisition Of MightyTV Aims To Boost Programmatic And Personalization
Agency Urges Google to Allow Third Party Ad Verification Inside Its Walled Garden
SEMPO Study Points To Verifying ROI As Greatest Challenge
Daily Mail Is The Biggest Global Victim Of Ad Blocking
Public Trust In The Media Deeply Impacted By Fake News
Real-Time Daily - Monday, March 27, 2017
Sling TV's Partnership With Adobe On Programmatic Advertising
4C Launches TV SaaS Product For Media Buying, Measurement
Analyst: Google May Not Be Working Fast Enough On 'Brand Safety' Issues
DashBid Names Brand Safety Czar
ANA's Liodice Weighs In On Google Controversy
ANA Issues YouTube Advisory, Tells Google 'To Do No Harm'
U.S. Remains Primary Ad Growth Engine, Internet Surpasses TV
Google Ads Showing On Questionable Content? Don't Forget To Blame The Marketer
Et Tube, Google: Why Advertiser Backlash May Benefit Broadcast's Upfront
Real-Time Daily - Friday, March 24, 2017
Lack Of Brand Safety Is A 'Death Spiral' For Marketers
Facebook Looks To Partners To Build Header Bidding Tool
Digilant Acquires Programmatic Marketing Agency Anagram
Programmatic Ad-Buying Firm Digilant Buys Programmatic Ad Shop Anagram
AT&T, Verizon Pull Ads: Alphabet's Schmidt Concedes YouTube Ranking Problem
The Creative Promise Of Programmatic
Who Will Control Future Of Marketing When It Becomes Digital And Data-Driven?
OTT Vs. Traditional Pay TV: Digital No Longer A Supplement
Digital Marketing Can No Longer Hit 'Snooze' On This 'Wake-Up Call'
Take Down Extremist Videos Sooner, Boris Johnson's Pleas
Real-Time Daily - Thursday, March 23, 2017
Google Woes Continue To Mount As Brands Suspend Non-Search Advertising
Outbrain Launches Tech That Seeks To Connect Content, Revenue
AT&T, Johnson & Johnson Pull Ads From YouTube
Rubicon Project Grants Equity Shares To New CEO
Marketers Leverage Google Controversy To Extract Changes
What's Next For Header Bidding?
IPG Mediabrands Creates Chief Data & Marketing Tech Officer Role, Taps Cadreon's Kumar For It
Facebook Backs Header Bidding
Drawbridge, Teads Team On Outstream Video Inventory Across Devices
SpotX Expands In Europe, APAC, Reports 33% Transaction Growth In 2016
Cover Story: Is Truth Dead?
The Marketing Landscape In A Trump Presidency
Real-Time Daily - Wednesday, March 22, 2017
At Issue: Trust, Transparency, And Brand Safety
In A First, Facebook Rolls Out Header Bidding Through Partner Program
Data Targeting And Privacy: Mortal Enemies Or Unlikely Friends?
iQ Media Launches Metrics Solution For Events Sponsorships
Taboola Bows Native, Video Ad Integration With The Trade Desk
Choozle, Strata Partner To Merge Traditional TV Buying With Digital Campaigns
Google Sets YouTube Safety Policies As Disturbing Internet Content Grows
Blockchain Comes To Madison Avenue, New Tech Promises To Create More Secure Transactions
What Is Server-to-Server Header Bidding?
Google Apology Came Only After Government 'Read The Riot Act'
Real-Time Daily - Tuesday, March 21, 2017
How Does Storyful Move The Needle On Social Media Content In Real Time?
Dutch Telecom Firm Altice To Acquire Teads For $307 Million
Nielsen Catalina Solutions Bows Cross-Media Sales Measurement Tool With Facebook
Digital Addix Taps Adbrain To Serve As Cross-Device Partner
The 5 S's Of Data
Adobe's Now An Ad-Tech Company
8 Best Practices For Evaluating A Programmatic TV Platform
How Modi Media Approaches The Advanced TV Ecosystem
Addressable TV: Slow-Growing, But Better Targeted
Google Apologises For Brand Safety Failures
Real-Time Daily - Monday, March 20, 2017
Transparency Takes Center Stage With The Emergence Of Server-Side Header Bidding
Ad-Tech Firm Brings AI-Powered S-to-S Header Bidding To U.S.
Nativo Enables Advertisers To Access Native Video Formats Programmatically
Publishers, Place Your Bets: Yield Or Preference?
OpenAP Raises Questions Amid The Praise
Google's Chickens Come Home To Roost In Its Toughest Week Ever
Ethics Are For Everyone
Google Braces For Government Inquiry As Adland Boycott Widens
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