- Search & Performance Marketing Daily - Friday, April 15, 2022
- Voice Search In The Metaverse
- Local Digital Ad Spend To Surpass $92B, Budgets Shift From Paid Search To Targeted Banners
- Site Search Fixes To Reduce Massive Ecommerce Returns
- Hey Siri And Alexa: Make Way For A New Wave Of Branded Voice Assistants
- An Inconvenient Truth
- Bringing Clarity To The Future Of Multiple Media Currencies
- Google Hit With Antitrust Lawsuit Over Mapping Services
- CTV: Let The Game Ads Begin
- Digital Spending And Order Volumes Fell In Q1: Salesforce
- Search & Performance Marketing Daily - Thursday, April 14, 2022
- Financial Impact Of Apple IDFA On Four Companies Greater Than First Estimated
- Google Goes Social For Creator Labs Season 6
- Rakuten Prepares For Big Give Week To Reward Loyalty
- Mobile Ad Growth 'Re-Accelerates,' Reverses 3-Year Downward Trend
- Winning in Physical and Digital Retail With the Power of Data
- Garbage In, Garbage Out
- Marketers Try To Grapple With Future In Cookie-Less World
- Search & Performance Marketing Daily - Wednesday, April 13, 2022
- 53% Of Survey Participants Say Radio, Podcast Ads Are More Relevant Than Other Media
- Brands Revisit Ad Strategies As Inflation Leaps To 8.5%
- IAB Tech Lab Updates Ads.txt To Help Buyers Determine Owner, Manager Of Inventory
- Responsibility For Ad Quality Differs Depending On Who You Ask
- Outbrain Hits $1B In 2021 Revenue - Where Will Its New CMO Take It?
- Dentsu Deploys 'Attention Metrics,' Begins Transacting On It
- Google And Apple Urge Judge To Toss 'Outlandish' Antitrust Lawsuit
- Click Arbitrage Is Alive And Well, Thanks To Automation
- Ad Formats Vary In Effectiveness For Mobile Apps
- Will 'Attention' Metrics Bring 'Impressions' Reform?
- Wayward KPIs: Marketers Are Unsure Whether They Accurately Track Them
- Marketing As An 'Original Digital' (OD)
- Search & Performance Marketing Daily - Tuesday, April 12, 2022
- DuckDuckGo Debuts First Web Browser
- IAB: Digital Ad Revenue Jumped 35% In The U.S. In 2021
- OpenWeb Buys Adyoulike For $100 Million To Build A Social Layer
- Audigent Presents Cognitive PMP, Partners With Comscore For Its Predictive Audience Segments
- Omnicom Media Group Goes Live With Point-Of-Purchase Programmatic Marketplace
- Comcast's Ad Sales Unit Effectv Inks Local TV 'Currency' Deal With Comscore
- Growth Rate For Digital Ad Revenue Wanes As Recovery Persists
- FTC Urged To Crack Down On 'Location Data' Industry
- Marketers Are Overwhelmed By Martech, Study Finds
- Search & Performance Marketing Daily - Monday, April 11, 2022
- Similarities And Differences In Languages Through A Semantic Network
- Mother's Day Rituals - What She Really Wants
- PacSun Co-CEO Alfred Chang Talks Search And Digital Strategy
- Google Rescinds Internships To Students After Learning They Studied In Russia
- Brightcom, Intent IQ Partner To Provide ID Targeting For Cookieless Environments
- Google Sues Gmail User In Cameroon Over 'Puppy Fraud'
- Horizon Unveils 'Polycultural' Segmentation Platform, Will Use As Part Of Its 'Pre-Upfront'
- Out-of-Home Ad Spending Rebounds In 2021, Remains 17% Below 2019's High
- It's Time to Reset Your Facebook Ad Strategy
- Search & Performance Marketing Daily - Friday, April 8, 2022
- How Google Multisearch -- Combining Text And Image -- Will Change SEO
- Microsoft Disrupts Russian Cyberattacks Targeting Ukraine
- L'Oreal USA Leads Pinterest Creator Fund, Others To Roll Out Later This Year
- Brands Collectively Spent $2.3B In 8 Months To Run Ads On Three Major Retail Sites
- 3D Ads: Important New Trend -- Or Just Super-Annoying?
- The Supply Chain Crisis Broke The Marketing Rules. You Should, Too
- Omnicom Media Group To Offer Clients LG Smart TV Ad Inventory
- Marketers Are Making Decisions Based On Stale Data: Study
- Search & Performance Marketing Daily - Thursday, April 7, 2022
- Semrush Data Identifies Nuances In Number Of Keywords Per Search
- Nextdoor Ads Launch For Small Businesses
- Reputation Builds Competitive Analysis Platform Using Unstructured Data
- Consumers Find Things To Do Offline, Rather Than On Social Media
- Dentsu Quietly Dissolves 360i's Media Ops: Now Handled By Carat, iProspect, Dentsu X
- Google Battles Texas AG Over Pixel Radio Ads
- Apparel Retailer PacSun Taps Tinuiti As Paid Media Agency Of Record
- Pinterest Cracks Down On Climate Change Misinformation
- Supreme Court Urged To Revive Claims Against Google Over Terrorist Attack
- Search & Performance Marketing Daily - Wednesday, April 6, 2022
- Google Bans Apps With Hidden Data-Harvesting Software
- eBay: Why Recommerce Is Becoming A Thing
- Havas Group Acquires Search Laboratory, Secures Place In Cookieless Future
- InMobi Adds Asia-Pacific Region To Its Mobile Ad Inventory Options
- Dentsu Endorses 'Intrinsic' Time-In-View Attention Metric
- Amazon Captures Bigger Portion Of Higher-Spending Advertisers
- Discovery Dubs EDO 'Preferred' Measurement For Upfront Deals
- Advertising Applications For Artificial Intelligence Are Multiplying
- GroupM Benchmarks AI-Enabled Ad Spending At $370B, Projects $1.3T By 2032
- Salesforce Unveils Service, Marketing Cloud Enhancements Driven By AI
- Waiting For FDA Guidelines On CBD Marketing? What You Can Do Now
- How Marketers Can Drive Privacy-Centered Growth
- Search & Performance Marketing Daily - Tuesday, April 5, 2022
- Amazon Could Become Your Next Internet Provider, Ad Gatekeeper
- Microsoft Advertising To Roll Out RSA Open Beta Ad Customizers
- Incubeta's Acquisition Of Extendo Strengthens Foothold In Latin America, Ties With Google
- Pharmaceutical, Retail Replace Automotive, Beauty As Top Ads At 2022 Grammys
- GroupM Benchmarks AI-Enabled Ad Spending At $370B, Projects $1.3T By 2032
- How Marketers Can Drive Privacy-Centered Growth
- Red And Blue Algorithms: Study Finds Political Bias In How Major ESPs Decide What Spam Is
- New York International Auto Show Returns, Focuses On EVs
- UK Consumers Demand Hyper-Personalization, Study Finds
- Google Adds 'Notifications' To App
- Search & Performance Marketing Daily - Monday, April 4, 2022
- iProspect's Newly Appointed Global Chief Client Strategy Officer Identifies With Batman
- Google Builds On Web Search For Retail Websites
- Microsoft Creates New Android Division To Boost Windows Integration With Google
- Consumers Prefer Ads To Paying For Content, Question Whether Online Privacy Exists: Study
- M&As Brewing? Data Shows 'Acquisition Strategy' Spiking Among Advertisers, Agencies
- Premium Video Ad Views +45% In H2 2021, Roku, Fire TV Lose Share
- Eaglemoss Superheroes Battle High CPMS With Branding, Personalization, NFTs