Tag results for "advertising 2.0"
- Mediaocean To Acquire 4C, Create 'Modern System-of-Record For Omnichannel Advertising'Mediaocean, the leading processor of media buys and bill-paying on Madison Avenue, ...
- Can Your Brand Afford NOT To Advertise?Naturally, all the authors who advocate for continued (or even more) spend, ...
- Four Senators Press FTC To Probe TikTok Over Children's Privacy"As the ongoing public health crisis continues to catalyze children's increased tech ...
- QR Code On TV Ad Leads To Movie Ticket PurchaseSuccess with the Internet of Things depends a lot on things working ...
- 5 Days Of March Madness: Higher TV Ratings, Lower TV Ad SpendNielsen ratings are up 8% so far, averaging a household program 6.4 ...
- Adland Facing More CompetitionConsultancies are making a huge push on the agency M&A front. Deloitte ...
- Google Launches Native Ad Format For AdSense, Some See A ConflictThe ad formats include in-feed, in-article and Matched content, Google's content recommendation ...
- 65% Of Connected Device Owners Open To IoT AdvertisingBrands and marketers may want to take a tip as to why ...
- Ezoic Creates Free Ad Revenue IndexEzoic has launched a free, publicly available digital ad revenue index that ...
- 'Calm Design' Recommended For Internet Of Things ExperiencesWhen designing experiences for the Internet of Things, one expert says more ...
- IoT Takes Brands Beyond Screens By Using Sound, Touch, Says Agency ExecAs the Internet of Things takes communication beyond visual interaction, voice may ...
- Out-Of-Home Advertising Growing For Next 5 YearsOut-of-Home advertising is the only advertising medium unaffected by the Internet. At ...
- New Doorways To Advertising: Meet Jibo, The Social RobotThe social robots are coming. And there just may be a new ...
- Marketing Value In Creating Experiences Through Connected ObjectsOne of the sessions at the MediaPost OMMA Boston conference yesterday reminded ...
- Advertising in the Self-Driving CarPublished reports indicate that Apple is working on building a self-driving car ...
- Holy Vertical Cronut Content!Mashable published its first story today that will be embedded with vertical videos ...
- The Evolution Of The Agency Biz Is Clearer Than You Might ThinkThe advertising business now changes about every 10-15 years. We're at the ...
- TVPage Beckons Retailers, Brands To Make Their Own YouTube TVPage.com, a San Diego-based business enterprise solution, provides the dashboard and technology ...
- Audience-Based TV Is On The HorizonIn 10 years, TV will be bought through audiences, not ratings. It's ...
- Can Responsive Design Provide Scale To Native Advertising?The question facing most marketers is one of scale, and probably the ...
- Wait, That Was Supposed To Be My Life!The presentation I enjoyed most at SXSWi was "Anarchist to Sell-Out: Punks ...
- Nike Advertises on DailyCandyNike has launched a program with DailyCandy on the latter's "31 Days ...
- Marketers: Give Us More Digital For AdsDigital marketing shop Adform says research done during ad:tech New York, suggests ...
- Vibrant Media Launches Mosaic PlatformVibrant Media is making mosaics. Actually, "Mosaic," to be formal about it. ...
- Audi Gets Jiggy With Snake CanyonEvel Knievel is back. Okay, no he isn't, but his famous Snake ...
- The ANA Urges ICANN On 'Do Not Sell'The Association of National Advertisers (ANA) and the Coalition for Responsible Domain ...
- Gamers: More Social, Receptive To AdsAds tied to games in social media sites have become more influential ...
- Just An Online Minute... Alright Stop! CollADborate And Listen!This party post brought to you by AdvilPM and G2, the low-calorie ...
- IAB Readying Next Phase Of Privacy Self-Regulation: ComplianceThe Interactive Advertising Bureau is expected to roll out the next phase ...
- Study: Kids Are Web Experts, But Still Tripped Up By AdsA new report by usability experts Nielsen Norman Group confirms what ...
