- Ceding Ownership To Local Management, Publicis Groupe Exits Russia
MAD, Steve McClellan - Tuesday, March 15, 2022
The Paris-based holding company is the third major ad group to ex ...
- Big Agencies In Discussion To Rate Credibility Of Ad-Supported Podcasts
MediaDailyNews, Joe Mandese - Wednesday, March 16, 2022
As many as four holding companies are in talks with NewsGuard, whi ...
- Omnicom Media Group Finds Trend Toward 'Conscious Consumerism'
Mediapsssst, Richard Whitman - Tuesday, March 15, 2022
The report, from Omnicom Media Group UK, analyzes 75 evolving themes ...
- Omnicom Names Kochenash CEO, Ecommerce
MAD, Steve McClellan - Monday, March 14, 2022
Kochenash will work across Omnicom's networks and practice areas, advancing the Group ...
- IPG Suspends Operations In Russia
MAD, Steve McClellan - Monday, March 14, 2022
The company's action follows WPP's March 4 decision to discontinue operations ...
- Nissan Launches March Madness Effort
Marketing Daily, Tanya Gazdik - Monday, March 14, 2022
"I'm also proud that Nissan is increasing our support of the women ...
- Mediahub, BBH Win Agency Duties For Real Estate Marketplace Pacaso
Mediapsssst, Richard Whitman - Monday, March 14, 2022
New work for the brands launches today, an international ad campaign call ...
- Skwambane Upped To CEO, FCB's Nahana Communications
People on the Move, Fern Siegel - Monday, March 14, 2022
Skwambane will oversee all the specialist agencies in the company's portfolio, includi ...
- Most Big Ad Agencies Still Operating In Russia, Employees Asking Why
Around the Net In Digital, Karlene Lukovitz - Monday, March 14, 2022
Aside from WPP and Accenture, major agency networks have to date continu ...
- FreshDirect Names Curiosity As Its AOR, Plans New Brand Strategy
MAD, Fern Siegel - Friday, March 11, 2022
The e-grocer shops, selects Cincinnati ad agency as its creative agency ...
- Fyllo Appoints Katelman Chief Partnership Officer
MAD, Steve McClellan - Monday, March 14, 2022
Katelman served nearly three decades at Omnicom, where he spent his la ...
- Omnicom First To Integrate With NBCU's 'Clean Room,' Claims It Will Enable Better Reach & Frequency
MediaDailyNews, Joe Mandese - Monday, March 14, 2022
Dubbed the NBCU Audiences Insights Hub, the clean room enables advertisers a ...
- Agency Dispatch From Kyiv: The War Effort Is The Singular Focus Of Creative Work
Mediapsssst, Richard Whitman - Friday, March 11, 2022
An agency staffer in Kyiv, Valentyna Polovynka, writes that "Due to t ...
- How Pete Stein's Entrepreneurial Spirit Led Him To Become Merkle Americas President
Performance Marketing Insider, Laurie Sullivan - Monday, March 14, 2022
Pete Stein, who previously led Merkle's Experience and Commerce practice, was instrument ...
- Two Forms Of Targeting Diverged: Wavemaker Says You Should Take The One Less Traveled
RTBlog, Joe Mandese - Monday, March 14, 2022
"People have a preconception that contextual is too old," Wavemaker's Delphine Fabre-Herno ...
- Lippe Taylor Group Joins Worldwide Partners To Scale Capabilities
MAD, Fern Siegel - Thursday, March 10, 2022
Lori Rubinson, Lippe's Chief Client Officer, said the alliance "allows us ...
- Ogilvy Selects Mick McCabe As Global Chief Strategy Officer
MAD, Fern Siegel - Thursday, March 10, 2022
McCabe will oversee the company's strategy across 131 offices in 93 countr ...
- VMLY&R Taps Woullard To Lead PR Efforts
MAD, Steve McClellan - Thursday, March 10, 2022
In the new role, Woullard will lead public relations at the agenc ...
- Horizon Finds Nearly Half Of Americans Expect Brands To Condemn Russia, Support Ukraine
MediaDailyNews, Joe Mandese - Friday, March 11, 2022
"Forty-nine percent believe brands taking a stance is not enough," the repo ...
- Kyiv-Based Agency Launches Counterattack, Targets Mothers Of Captive Russian Soldiers
MediaDailyNews, Joe Mandese - Friday, March 11, 2022
Bickerstaff, an independent agency that launched just two years ago, is doi ...
- The Sustainable Solution That Rarely Sees The Light Of Day
Mediapsssst, Richard Whitman - Thursday, March 10, 2022
Beauty and skincare company eos (Evolution of Smooth) is teaming with renewab ...
- PowerTown Wrestling Names Southard Communications First AOR, New Collectible Line Coming
MAD, Fern Siegel - Wednesday, March 9, 2022
The new line features iconic wrestlers from the past 60 years, su ...
- Petco Launches 'Petconomics' Campaign To Promote Enhanced Vital Care Benefits
MAD, Fern Siegel - Wednesday, March 9, 2022
Vital Care was launched in October 2020. Today, it has nearly 160,0 ...
- Starcom Solidifies U.S. Management Team
MAD, Steve McClellan - Wednesday, March 9, 2022
Global & U.S. CEO Michael Epstein, who joined the company last Ju ...
- What We Can Learn From The CNN-Applebee's Controversy
MAD, Jacqui Hannigan - Wednesday, March 9, 2022
Applebee's paused advertising on CNN after the network ran picture-in-picture Applebee's a ...
- 22Squared Names Agency Veteran Prins CMO
MAD, Steve McClellan - Wednesday, March 9, 2022
Prins, who previously served as CMO Saatchi & Saatchi New York, wi ...
- Astound Commerce's Herculean Effort To Keep Its Ukrainian-Based People Out Of Harm's Way
Mediapsssst, Richard Whitman - Wednesday, March 9, 2022
The company's co-founders are Ukrainian and came to U.S. 30-years ago a ...
- Agency Search Veteran Wohlwerth Joins Roth Ryan Hayes
People on the Move, Steve McClellan - Wednesday, March 9, 2022
Agency search consultant Roth Ryan Hayes, has brought on longtime agency sear ...
- Stagwell Posts Double-Digit Growth In Q4, Full-Year 2021
MAD, Steve McClellan - Tuesday, March 8, 2022
And the firm expects the momentum to continue this year. It's current ...
- Badger Agency Promotes Troubh To President, Adds Fashion Vet Kessler-Sanders
MAD, Steve McClellan - Tuesday, March 8, 2022
Troubh has been managing director at the agency for the last three-pl ...