- Stagwell Posts Double-Digit Growth In Q4, Full-Year 2021
MAD, Steve McClellan - Tuesday, March 8, 2022
And the firm expects the momentum to continue this year. It's current ...
- Badger Agency Promotes Troubh To President, Adds Fashion Vet Kessler-Sanders
MAD, Steve McClellan - Tuesday, March 8, 2022
Troubh has been managing director at the agency for the last three-pl ...
- Jordyn Burrell Heading To Denver Ad School On Full Scholarship
Mediapsssst, Richard Whitman - Tuesday, March 8, 2022
The scholarship is funded by agency Vladimir Jones and named after i ...
- MullenLowe Names Daraujo Design Director
People on the Move, Fern Siegel - Tuesday, March 8, 2022
In 2021, Daraujo was named ninth best creative director in the wor ...
- Orange142 Extends Its 25-Year Relationship With Pigeon Forge Department Of Tourism
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 9, 2022
The latest agreement builds on Orange142's nearly 25-year relationship with Pigeon Forg ...
- Elephant Names Chris May To New Post: Chief Creative Officer
MAD, Fern Siegel - Monday, March 7, 2022
Elephant CEO Eric Moore called May's promotion a "natural evolution." May join ...
- Karmarama Retains Honda UK Creative Account
MAD, Fern Siegel - Monday, March 7, 2022
The win sustains an 18-year relationship between the brand and agency. ...
- Ad Spend Growth Spurt For OTC Healthcare Brands To Continue Through 2023
MAD, Steve McClellan - Monday, March 7, 2022
That's according to the latest forecast from Zenith, which reports that t ...
- Hendricks Elevated To President, Wunderman Thompson California
MAD, Steve McClellan - Monday, March 7, 2022
Her new role comes after the recent addition of Snap Inc. ...
- Imagine An Ad Pro Who Felt So Moved He Created This Spot For Ukraine
MediaDailyNews, Joe Mandese - Tuesday, March 8, 2022
"I found myself at my computer writing a script for a vid ...
- Molina Healthcare Shifts Media Account To New Agency
Mediapsssst, Richard Whitman - Tuesday, March 8, 2022
But the healthcare insurer still has the same account team at t ...
- Code3 Names Clark Head Of Marketing
People on the Move, Fern Siegel - Friday, March 4, 2022
Shalanna Clark will lead Code3's growth marketing team and help meet n ...
- A Deep Dive Into Disney's Data Cleanroom, Measurement Feature
Data & Programmatic Insider, Laurie Sullivan - Monday, March 7, 2022
Marketers will gain the ability to test measurement capabilities and audience activati ...
- WPP Discontinues Operations In Russia
MAD, Steve McClellan - Friday, March 4, 2022
The firm has 1,400 staffers there who will receive some support ...
- Hartz Selects Cutwater As Creative-Media AOR, New Pet-Food Campaign To Debut This Summer
MAD, Fern Siegel - Friday, March 4, 2022
Cutwater founder-CCO Chuck McBride said Hartz's "ongoing mission is a huge dr ...
- ADT Security Goes All-In On In-house Media Operation
MAD, Steve McClellan - Friday, March 4, 2022
It's a soup-to-nuts $50-million-plus in-house media operation that's thriving according to Christoph ...
- ANA Calls On Members To Support Russian Sanctions, 25% Have Already Cut Media Spending
MediaDailyNews, Joe Mandese - Friday, March 4, 2022
A poll of ANA members found half support providing Ukraine with ai ...
- Zenith Finds OTC Ad Spending Is Nothing To Sneeze At (Unless You're A Cold/Flu Brand)
MediaDailyNews, Joe Mandese - Monday, March 7, 2022
"Most other sub-categories continued to grow, and sales of sleep aids spiked ...
- Acadia Acquires Ecommerce Specialist Bobsled Marketing
Mediapsssst, Richard Whitman - Sunday, March 6, 2022
Bobsled, founded seven years ago in New York by Kiri Masters h ...
- Grey London Taps Wigglesworth As ECD
People on the Move, Fern Siegel - Friday, March 4, 2022
David Wigglesworth will join the agency in May from Droga5 in Lon ...
- Consensual Targeting
RTBlog, Joe Mandese - Monday, March 7, 2022
Question: When was the last time GM asked you for permission ...
- NAPA Auto Parts Appoints New Agencies, Bolsters Senior Marketing Team
MAD, Steve McClellan - Thursday, February 3, 2022
Winston-Salem, N.C.-based The Variable has been named agency of record for bra ...
- Creative Star Wade Alger Becomes Firehouse's Chief Inspiration Officer
MAD, Fern Siegel - Thursday, March 3, 2022
"I really do think small is the new big," said Alger, who ...
- Parent Of Lipton, Tazo Tea Brands Launches Global Media Review
MAD, Steve McClellan - Thursday, March 3, 2022
The review, which is being managed by ID Comms, will focus ...
- Your 'Vacation' Wants To Go To Branson
Marketing Daily, Tanya Gazdik - Thursday, March 3, 2022
"People work really hard for their vacations, and often those vacations fa ...
- Croud Adds 2 Executives To U.S. Leadership Roles
MAD, Fern Siegel - Wednesday, March 2, 2022
The UK-based agency named Rachelle Hansen as vice president of client leadersh ...
- Omnicom Acquires San Francisco-Based TA Digital
MAD, Steve McClellan - Wednesday, March 2, 2022
The move is part of the holding company's effort to bolster i ...
- Post Consumer Brands Selects Mediahub For Media AOR Duties
MAD, Steve McClellan - Wednesday, March 2, 2022
The award follows a competitive review, the companies confirmed today. The accou ...
- Biased Metrics, False Narratives Take The Cake On Day 1 Of ANA Conference
MediaDailyNews, Joe Mandese - Thursday, March 3, 2022
The day revealed improvements like speedier payment cycles to minority-owed media, b ...
- Goodway Group Makes Its First M&A Deal, Acquiring Tuff
Mediapsssst, Richard Whitman - Thursday, March 3, 2022
Tuff, led by CEO Ellen Jantsch is a marketing agency that specializ ...