- GroupM Finds 'New Economy' Replacing Advertising's Pre-Pandemic One, Sees Big Shifts
MediaDailyNews, Joe Mandese - Thursday, November 18, 2021
The report predicts transformation will "accelerate," marketers will "rethink" dependence on dista ...
- U.S. Ad Market Expands 8% In October, Seventh Consecutive Month Of Growth
MediaDailyNews, Joe Mandese - Thursday, November 18, 2021
Smaller ad categories continue to fuel the expansion, while two of t ...
- iProspect Wins Luxury Marketer Kering, Accelerates Full-Service Media Transformation
MediaDailyNews, Joe Mandese - Thursday, November 18, 2021
As global media agency of record, iProspect will be responsible for med ...
- NP Digital Appoints Former Dentsu Exec To Chief Media And Data Officer In Brazil
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 17, 2021
Luisa Bernardes has more than 21 years of experience in global integrat ...
- GSD&M's Guide To Better Work Through DE&I
Mediapsssst, Richard Whitman - Tuesday, November 16, 2021
The initial idea was to create an internal resource, but ultimately, t ...
- McCann Bolsters NA Executive Creative Team
People on the Move, Steve McClellan - Tuesday, November 16, 2021
McCann today announced senior promotions in North America. Shayne Millington and Pier ...
- How McCann Will Build Its Social Practice Globally
Social Media Insider, Steve McClellan - Wednesday, November 17, 2021
Monica Tailor, the newly appointed global director of social practice McCann Liv ...
- Publicis Groupe Creates New Global Client Role, Taps Djaba To Fill It
MAD, Steve McClellan - Monday, November 15, 2021
Since July 2020 Djaba has overseen Publicis Groupe UK's creative agencies, Saatc ...
- Agency Human Design Expands With Experiential, Documentary Units
MAD, Steve McClellan - Monday, November 15, 2021
The agency is bolstering its experiential expansion effort with the hiring ...
- Court Denies Petition By Publicis Health To Toss Opioid-Related Lawsuit
Mediapsssst, Richard Whitman - Monday, November 15, 2021
Massachusetts alleges the healthcare agency group designed and deployed "unfair and decepti ...
- Slama Joins Aisle Rocket As EVP, Media
People on the Move, Steve McClellan - Monday, November 15, 2021
Chicago-based digital marketing agency Aisle Rocket has hired Greg Slama as executi ...
- Bolthouse Farms Taps The Many As Advertising AOR
Accounts on the Move, Steve McClellan - Friday, November 12, 2021
Food and beverage distributor Bolthouse Farms has named The Many as i ...
- Trendline Interactive And LeadMD Rebrand, Form Combined Consultancy
Email Marketing Daily, Ray Schultz - Monday, November 15, 2021
The combined consultancy will now be known as Shift Paradigm and wi ...
- Dentsu Reports Strong Q3 Organic Growth, Ups Guidance For FY 2021
MAD, Steve McClellan - Friday, November 12, 2021
The Tokyo-based advertising and marketing holding company reported groupwide organic revenue grow ...
- The Pronoun Is The Message In Transgender Awareness Campaign
MediaDailyNews, Colin Kirkland - Friday, November 12, 2021
The print execution features first names from various cultures overlaid with ...
- Worldwide Partners Expands Capabilities, Global Footprint With New Agency Members
Mediapsssst, Richard Whitman - Friday, November 12, 2021
The additions help the network carry out its main mission of creati ...
- Got Stress?
RTBlog, Joe Mandese - Monday, November 15, 2021
Research finds 68% of ad execs are more stressed than they we ...
- IPG's Jack Morton Hires First Global Strategy Head
MAD, Steve McClellan - Thursday, November 11, 2021
Martyn Clarkson has joined the global experiential agency from agency George ...
- A Client-Side Road Map To Modern Media Agency Sustainability
MAD, James Schwartz - Thursday, November 11, 2021
Ad spend growth comes with more complexity for the agency, creating ...
- Catherine O'Hara Loses Kevin (Hart) In First Holiday Effort For Chase Freedom
Marketing Daily, Tanya Gazdik - Thursday, November 11, 2021
"It's such a beautifully simple misdirect that we knew we could ha ...
- Dentsu Reorganizes, Names Andree First Non-Japanese Chairman
MediaDailyNews, Joe Mandese - Friday, November 12, 2021
Hiroshi Igarashi succeeds Toshihiro Yamamoto as president-CEO. Wendy Clark remains global C ...
- Former 360i CEO Belsky, BizChair Founder Belnick Form Digital Marketing Firm Acadia
Mediapsssst, Richard Whitman - Thursday, November 11, 2021
Based in Atlanta, the firm has made four acquisitions in the la ...
- Google Webmaster, Trends Analyst Mueller Says To Send Chocolate, SiteGround Crawling Issue Resolved
Performance Marketing Insider, Laurie Sullivan - Friday, November 12, 2021
SiteGround cited a network issue between AWS Global Accelerator service and Googl ...
- Revenue Picture For PR Firms Brightens With Earned Media Outlook
Research Intelligencer, - Friday, November 12, 2021
Firms that focus on the technology industry were especially optimistic about gro ...
- S4 Capital Shares Dip 10% On Investor Profit Worries
MAD, Steve McClellan - Wednesday, November 10, 2021
The company noted in its Q3 earnings report issued Wednesday that so ...
- Peace on Veterans Day
MAD, Will Walton - Wednesday, November 10, 2021
The U.S. has been in over 45 different military actions over o ...
- Sway Taps Marketing Veteran Camhi For Client Services Role
Mediapsssst, Richard Whitman - Wednesday, November 10, 2021
In addition to cultivating strategic relationships with key clients Rebecca Camhi wi ...
- McCann Elevates Tailor To Global Director At Social Practice McCann Live
People on the Move, Steve McClellan - Wednesday, November 10, 2021
McCann has promoted Monica Tailor to senior vice president, global director of McCa ...
- Cactus Wins NC Lottery Account
Accounts on the Move, Steve McClellan - Tuesday, November 9, 2021
Denver-based ad agency Cactus has been selected as the agency of reco ...
- Summit Foods Chooses Curiosity As Its New Media AOR
MAD, Steve McClellan - Tuesday, November 9, 2021
Under the new relationship, Curiosity will manage all above-the-line media strategy, planni ...