- Stagwell Launches Consultancy Jemini
MAD, Steve McClellan - Thursday, October 5, 2023
The unit is part of Stagwell's Constellation agency group and works wi ...
- Stagwell Media Chief McGlashan Joins Brand Governance Platform As CMO
MediaDailyNews, Joe Mandese - Thursday, October 5, 2023
Deirdre McGlashan trades one CMO role for another, moving from Stagwell chi ...
- PMG Acquires Camelot: Gains 160 'Camelotians,' Client Roster Too
MediaDailyNews, Joe Mandese - Friday, October 6, 2023
PMG Founder George Popstefanov will remain CEO of the combined company a ...
- Publicis Groupe Implementing New WFH Rules
Mediapsssst, Richard Whitman - Thursday, October 5, 2023
Publicis Groupe CEO Arthur Sadoun told employees "we are at our be ...
- Marketers Split On How To Price Services
Performance Marketing Insider, Laurie Sullivan - Friday, October 6, 2023
Ad and marketing agencies are split on how to price paid ...
- Fledging Holding Company Culture+ Group Sets Sights On Expansion
MAD, Steve McClellan - Wednesday, October 4, 2023
Lili Gil Valletta and Enrique Arbelaez founded ad agency Cien+ in 20 ...
- CEO Switch At Omnicom's DDB Worldwide
MAD, Steve McClellan - Wednesday, October 4, 2023
Alex Lubar is promoted to Global CEO, succeeding Marty O'Halloran who wi ...
- BMW Awards Critical Mass Its $150 Million Americas Media Assignment
MAD, Steve McClellan - Wednesday, October 4, 2023
For the first time, BMW of North America is consolidating offline med ...
- Smithsonian To Showcase Career Of Uniworld Founder Byron Lewis
Mediapsssst, Richard Whitman - Wednesday, October 4, 2023
A donation ceremony is set for Oct. 5 in New York a ...
- Creatives Nash, Horsey Rejoin Adam&EveDDB
People on the Move, Fern Siegel - Wednesday, October 4, 2023
At the agency, the duo worked on Waitrose, Volkswagen and Virgin Atlan ...
- Cescau Heads Strategy For Leo Burnett Chicago
MAD, Fern Siegel - Tuesday, October 3, 2023
Prior to her appointment, Samantha Cescau held the same post at TBWA\Chiat\ ...
- The Shipyard Expands Client Roster With Three New Accounts
MAD, Steve McClellan - Tuesday, October 3, 2023
The agency has won media assignments for San Diego Zoo and S ...
- FCB Taps WPP's Cromer For New Global Comms Role
MAD, Steve McClellan - Tuesday, October 3, 2023
Martina Suess Cromer starts today as FCB's Global Chief Communications Officer. S ...
- WPP, Shopify Unveil Global Partnership
MAD, Steve McClellan - Tuesday, October 3, 2023
The main idea, per the companies, is to help clients keep pa ...
- IHG's Hotel Indigo Unveils Multimllion-Dollar Effort
Marketing Daily, Tanya Gazdik - Tuesday, October 3, 2023
"For our guests, Hotel Indigo isn't just a place to stay ...
- Starcom Rebrands For The First Time In Its Two Decade-Plus History
Mediapsssst, Richard Whitman - Tuesday, October 3, 2023
The project has been more than a year in the making a ...
- Short Attention Span Theater: Why A New 156-Page Report Is NOT A Nine-Second Read
Planning & Buying Insider, Joe Mandese - Thursday, October 5, 2023
But the ARF report is nonetheless worth reading if you want ...
- Ad Agencies Say New Business Is Harder To Come By
Research Intelligencer, Robert Williams - Wednesday, October 4, 2023
Fewer opportunities and tight budgets are the top reasons that business developme ...
- Krak Boba Names InnoVision Marketing Group AOR
MAD, Fern Siegel - Monday, October 2, 2023
The agency will drive marketing and advertising campaigns, as well as t ...
- OMD USA Taps Amazon's Hobba As Chief Media Officer
MAD, Steve McClellan - Monday, October 2, 2023
The move comes less than a week after Amazon confirmed that ...
- Ancestry Picks Publicis Unit For Global Media
MAD, Steve McClellan - Monday, October 2, 2023
The unit is called Publicis Vita, powered by Starcom and the rem ...
- OMD Taps Amazon's Hobba As Chief Media Officer
MediaDailyNews, Joe Mandese - Monday, October 2, 2023
"I will be overseeing the agency's holistic media practice - bringing togeth ...
- Q3 Trends: Independent Agencies Flat While Holding Groups Should Improve
Mediapsssst, Richard Whitman - Monday, October 2, 2023
That's according to Madison And Wall's Brian Wieser, who did a litt ...
- Mansfield Appointed Buntin's Chief People Officer
People on the Move, Fern Siegel - Monday, October 2, 2023
Tricia Mansfield has been named Buntin's Chief People Officer. Most recently, s ...
- HubSpot Launches First National Ad Campaign On NFL Sunday Ticket
Marketing Daily, Laurie Sullivan - Monday, October 2, 2023
HubSpot launched its first NFL Sunday Ticket national ad campaign on YouTub ...
- Comedians Rally To Support Gun Violence Prevention
MAD, Fern Siegel - Thursday, September 28, 2023
The audience thinks the comics are performing a routine - until it ...
- Havas, Mirakl Partnering On New Retail Media Network
MAD, Steve McClellan - Thursday, September 28, 2023
The partnership will make Mirakl's suite of commerce and retail media solutio ...
- MullenLowe Adds Regional Presidents, Chief Culture Officer
MAD, Steve McClellan - Thursday, September 28, 2023
The agency has promoted Kelly Fredrickson to Chief Culture Officer and Javi ...
- Honda Keeps Dreaming In Brand Effort
Marketing Daily, Tanya Gazdik - Friday, September 29, 2023
The effort features a brand mural debuting in New York and L ...
- Financials Have You Stressed? Meet Bill
Mediapsssst, Richard Whitman - Thursday, September 28, 2023
Odysseus Arms created the campaign and teamed with R&R Partners to desi ...