- Fewer Twitter Followers? No Problem - Buy A TV Schedule
TV Watch, Wayne Friedman - Tuesday, July 17, 2018
How much will Twitter's lowering of followers mean for marketers? Perhaps t ...
- Blake Shelton, Country Artists' PSA Warn Fans Of Fake Social Media Accounts
Digital News Daily, Laurie Sullivan - Monday, July 2, 2018
Country music artists like Blake Shelton, Trace Adkins, Kelly Clarkson and Kei ...
- Late-Night Viewing Dips, But 'Colbert' Still Tops
Television News Daily, Wayne Friedman - Friday, June 29, 2018
"Late Show" pulled in a Nielsen 2.8 million viewers, while "Tonight" h ...
- Gleeful Seinfeld Roseanne Remarks Reveal Comedy's Cold Heart
TVBlog, Adam Buckman - Thursday, June 28, 2018
Seinfeld did a series of interviews in which he seemed to ta ...
- New York Lawmakers Kill Proposal Expanding Celebrities' Right To Sue
Digital News Daily, Wendy Davis - Monday, June 25, 2018
"The threat of litigation could have a serious impact on how advertise ...
- AMI Acquires Bauer Media's 13 Celebrity, Teen Titles
Publishers Daily, Sara Guaglione - Monday, June 18, 2018
American Media Inc. has consolidating its ownership of nearly the entire goss ...
- 'O' Magazine, Hearst Digital To Launch OprahMag.com In Fall
Publishers Daily, Melynda Fuller - Monday, June 18, 2018
Arianna Davis, who will act as its digital director, overseeing the site ...
- Spain Campaign Includes French Open, Masters Winners
Marketing Daily, Tanya Gazdik - Wednesday, June 13, 2018
The digital marketing campaign was developed by Ogilvy & Mather Madrid f ...
- Advertisers, Other Groups Fight Proposal Expanding Celebrities' Right To Sue
Digital News Daily, Wendy Davis - Tuesday, June 12, 2018
"The legislation could cause serious harm to our members in the marketi ...
- It's Mourning In America: Twitter-Grieving Anthony Bourdain
TVBlog, Adam Buckman - Tuesday, June 12, 2018
In addition to all of the ways Twitter has enlivened society, ...
- Do TV Apologies Make Good TV? Do Advertisers Care?
TV Watch, Wayne Friedman - Thursday, June 7, 2018
It is unclear what effect these mea culpas -- in whatever ven ...
- Would ABC Rebuild 'Roseanne' Without Roseanne Barr?
TV Watch, Wayne Friedman - Monday, June 4, 2018
Here is one Hail Mary remedy: Taking the remaining -- and sti ...
- The Simple Truth That Victoria Beckham Can Teach Marketers
London Blog, Sean Hargrave - Friday, May 4, 2018
She wanted to be as big as Persil -- but then ...
- Good-Bye To All That: For Cosby, A Legacy Destroyed
TVBlog, Adam Buckman - Monday, April 30, 2018
All the works Cosby produced over 50-plus years are now consigned ...
- John Leguizamo Embraces Latino Tokenism If It Ups Visibility
MAD, Larissa Faw - Tuesday, April 10, 2018
I will take tokenism, quotas, just put one of us in ther ...
- Ingraham's 'Celebrity' Sentiment Declines By A Third Post-Hogg Tweet
Research Intelligencer, Joe Mandese - Thursday, April 5, 2018
Ingraham's "positive" sentiment declined from 53% of her overall consumer perception t ...
- 'Late Show,' 'Tonight' Are Close Rivals For Late-Night King
Television News Daily, Wayne Friedman - Thursday, March 29, 2018
Late-night programming remains a tussle between NBC and CBS, with the form ...
- Snap Mocks Domestic Violence, Incurs Rihanna's Wrath
Digital News Daily, Gavin O'Malley - Thursday, March 15, 2018
Snap just set off another celebrity -- and this time the offen ...
- Kylie Jenner Post Wipes A Billion Off Snapchat's Value
Around the Net In MAD London, Sean Hargrave - Friday, February 23, 2018
Reality television star Kylie Jenner has apparently wiped a billion dollars ...
- Punchy President Whacks Winfrey
TVBlog, Adam Buckman - Wednesday, February 21, 2018
This week, Oprah suddenly gained another pinnacle: She joined the club ...
- Lincoln Enlists Serena Williams As Navigator Ambassador
Marketing Daily, Tanya Gazdik - Thursday, February 15, 2018
Williams' first big vehicle purchase after one of her major tournament wi ...
- Latest Incarnation Of 'Trump Magazine' Relaunches
Publishers Daily, Fern Siegel - Wednesday, February 14, 2018
Eric Trump recently announced the latest incarnation of 'Trump' magazine on Twit ...
- Which Super Bowl Celebrities, Brands Generated The Most Buzz?
Digital News Daily, Laurie Sullivan - Tuesday, February 6, 2018
Amobee analysts looked at the celebrities generating the most tweets around Sup ...
- Kia Chooses Rocker To Star Alongside Stinger
Marketing Daily, Tanya Gazdik - Friday, February 2, 2018
"We chose Steven Tyler because like the Stinger, he is a challeng ...
- 'The Hollywood Reporter' Revamps Series, 'Where Hollywood Eats' Partners With ReachMe TV
Publishers Daily, Sara Guaglione - Tuesday, January 30, 2018
ReachMe TV partners with hotels, retail stores and airports to distribute entertaini ...
- Advertisers Blast Proposed Expansion Of Celebrities' Right To Sue
Digital News Daily, Wendy Davis - Friday, January 12, 2018
New York lawmakers are again considering a proposal to broaden the state ...
- How Fake News Stories Jeopardize Brand Reputation
Publishing Insider, Melynda Fuller - Friday, January 5, 2018
Just this week, ESPN fell victim to this ruse, when a sponsor ...
- Lincoln Navigator Helps McConaughey Find Rhythm
Marketing Daily, Tanya Gazdik - Thursday, December 28, 2017
The campaign breaks today with a 60-second spot on Lincoln's Twitter a ...
- CBS' 'Colbert' Maintains Top Overall Late-Night Spot
Television News Daily, Wayne Friedman - Tuesday, December 26, 2017
The CBS talk show is now averaging 3.7 million viewers for Niels ...
- H&R Block Brings Back Jon Hamm
Marketing Daily, Tanya Gazdik - Tuesday, December 26, 2017
The 2017 campaign was one of the financial services company's most successf ...