- LinkedIn Launches Its Own Podcast Network
Digital News Daily, Colin Kirkland - Thursday, February 24, 2022
The "LinkedIn Podcast Network" will feature in-house shows from industry leaders a ...
- Facebook Reels Goes Global
Digital News Daily, Colin Kirkland - Tuesday, February 22, 2022
By expanding Facebook Reels to over 150 countries and doubling its form ...
- Startup Pays YouTube Creators Cash Up Front For Revenue Earned On Old Videos
Digital News Daily, Colin Kirkland - Friday, February 18, 2022
Spotter says it will have invested $1 billion directly in YouTube creato ...
- Link-In-Bio Developer Integrates Crypto Wallet, Bridges Gap Between Social And Web3
Digital News Daily, Colin Kirkland - Thursday, February 17, 2022
Link-in-bio platform and creator app store Koji intends to connect the creat ...
- Searchmetrics To Build Out Managed Services
Performance Marketing Insider, Laurie Sullivan - Monday, February 14, 2022
Searchmetrics CEO Matt Colebourne believes marketers do not use search data ...
- Brave's First CMO Joins From Twitch, Amazon, Compares 'Creator Economy' With Yesterday's Love For Art
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 14, 2022
Annie Lee, the first CMO at Brave, heads a group of s ...
- Twitch Embraces Recording Industry, Partners With Indie Licensing Firm Merlin
Digital News Daily, Colin Kirkland - Thursday, February 3, 2022
Live-streaming service Twitch announced a partnership Wednesday with independent music-licensing firm Merli ...
- Proposed Ban On Behavioral Targeting Draws Opposition From IAB, Others
Digital News Daily, Wendy Davis - Wednesday, January 19, 2022
A Democratic bill introduced this week that would outlaw many forms ...
- Disney Ramps Up Its D2C Biz: Campbell To Lead 'Content Creation Hub', Earley Named Hulu President
Television News Daily, Wayne Friedman - Wednesday, January 19, 2022
The new international content hub Rebecca Campbell leads will be the four ...
- Microsoft Testing YouTube Creators 'Follow' Feature In Latest Browser
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 18, 2022
Microsoft began testing deeper integration with YouTube in its latest version ...
- Consumers View User-Generated Content As More Credible Than Ad Claims
Research Intelligencer, - Wednesday, January 12, 2022
More than half of marketers said their audiences tend to engage mo ...
- Social Platform Acquires VR Firm, Studio To Help Creators Enter Metaverse
Digital News Daily, Colin Kirkland - Tuesday, January 11, 2022
Display Social will offer virtual production capabilities, an esports arena, an extend ...
- Streaming Forecast To Drive Content Spending Past $220 Billion
Research Intelligencer, - Monday, December 20, 2021
Comcast and Disney spend the most on content, including scripted content a ...
- YouTube Adds Places Mentioned Link In Videos For Creators
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 15, 2021
"It would be great if we could integrate with Google maps a ...
- Facebook Announces New Options For Livestream Creators
Digital News Daily, Colin Kirkland - Friday, December 10, 2021
"Featured Links" allows live streamers to add third-party links to live broadcas ...
- Adobe Unveils Drag-And-Drop Content Creation Tool
Email Marketing Daily, Ray Schultz - Monday, December 13, 2021
Creative Cloud Express streamlines the process to help brands post content, Ado ...
- Amid The Hype Around 'The Content Economy,' A New Event Launches For Creators
Publishing Insider, Tony Silber - Monday, December 13, 2021
The new event seeks to empower creators with opportunities, strategies, tactics a ...
- Influencer Marketing Surges 42% To $13.8B In 2021
Digital News Daily, Colin Kirkland - Wednesday, December 8, 2021
The market is projected to expand at a more moderate 9%, risi ...
- Gracenote Launches Entertainment Programming Measurement To Forecast TV, Movie Performance
Television News Daily, Wayne Friedman - Wednesday, December 8, 2021
Nielsen's Gracenote is launching a new tool to predict audiences for entertainme ...
- Pinterest Creates TwoTwenty Division To Focus On Innovations
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 16, 2021
Pinterest on Tuesday began demonstrating its technology strengths with the announcement ...
- Shining a Light on Bayer's Game-Changing VP
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, November 18, 2021
Bayer's Denise Vitola was pressured to change her appearance early in h ...
- TikTok 'Creative Exchange' Aims to Connect Brands With Top Creators
Digital News Daily, Colin Kirkland - Friday, November 12, 2021
On Thursday, TikTok unveiled a new platform that aims to connect advertise ...
- WhizzCo Opens Instream Video Ad Offering To Competing Vendors
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 9, 2021
WhizzCo, the Israel-based company that allows publishers and advertisers to work wi ...
- Why Captioning Is Becoming An Integral Part Of Video Ad Buys
Digital News Daily, Colin Kirkland - Thursday, November 4, 2021
With 75% of all consumers watching videos on mute throughout the da ...
- Pinterest TV Launches With In-App Live Shoppable Episodes Featuring Creators
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 1, 2021
Pinterest TV launched today with a series of in-app live, original, a ...
- Instagram Updates Insights Platform: Enhances Data For Marketers, Creators
Digital News Daily, Colin Kirkland - Wednesday, October 20, 2021
As part of the update, Instagram says creators who partner with bran ...
- TikTok Honors Top Creators With Discover List
Digital News Daily, Colin Kirkland - Wednesday, October 20, 2021
TikTok's all-new Discover List: "Creators to watch, just for you," features ...
- OMG To 'Certify' Media Supply Chain For Diversity
MediaDailyNews, Joe Mandese - Tuesday, October 19, 2021
Initiative is a media agency first partnership with the National Minority Suppli ...
- Campaign Drives Awareness Of COVID-19's Impact On Black Communities
MediaDailyNews, Colin Kirkland - Wednesday, October 6, 2021
The new COVID-10 Awareness Campaign targets Black communities to counter misinformation a ...
- TikTok Specialty Agency Launches Scholarship Program For Content Creators
Digital News Daily, Colin Kirkland - Wednesday, September 29, 2021
The six-month program will school three "budding 'TikTokers'" on the state-of-the-art experti ...